Artwork

Sisällön tarjoaa Peep Laja. Peep Laja tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Player FM - Podcast-sovellus
Siirry offline-tilaan Player FM avulla!

Disrupting the B2B Marketplace -- with TrustRadius's Vinay Bhagat

25:45
 
Jaa
 

Manage episode 398184546 series 2948343
Sisällön tarjoaa Peep Laja. Peep Laja tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

This week on How To Win: Vinay Bhagat of TrustRadius, revolutionizing B2B software buying with in-depth user reviews. You’ll hear how TrustRadius overcame the challenge of creating a trusted review platform in a saturated market, the strategic decisions that led to successful monetization, and the importance of focusing on quality over quantity to cater to both software vendors and buyers.

Key Points:

[00:02:30] - Inspiration behind your business model?
[00:03:15] - Tackling initial cold start problem?
[00:04:00] - Scaling outreach effectively?
[00:05:15] - Competitive landscape at inception?
[00:08:45] - Monetization through content syndication?

[00:10:00] - No initial go-to-market strategy?
[00:13:30] - Differentiation strategy in sales?
[00:14:15] - Building a differentiated audience?

[00:15:00] - Creating a buyer-centric platform?

[00:18:00] - Strategy for targeting large tech companies?

[00:18:45] - Focus on thought leadership and content?

[00:19:45] - Advice for B2B founders?
[00:20:15] - Balancing bootstrap with funding?

[00:24:30] - TrustRadius's keys to winning?

Mentioned:

Vinay Bhagat

TrustRadius.com
Vinay Bhagat's X

My Links:

Twitter / X

LinkedIn

Website

Wynter

Speero

CXL

  continue reading

88 jaksoa

Artwork
iconJaa
 
Manage episode 398184546 series 2948343
Sisällön tarjoaa Peep Laja. Peep Laja tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

This week on How To Win: Vinay Bhagat of TrustRadius, revolutionizing B2B software buying with in-depth user reviews. You’ll hear how TrustRadius overcame the challenge of creating a trusted review platform in a saturated market, the strategic decisions that led to successful monetization, and the importance of focusing on quality over quantity to cater to both software vendors and buyers.

Key Points:

[00:02:30] - Inspiration behind your business model?
[00:03:15] - Tackling initial cold start problem?
[00:04:00] - Scaling outreach effectively?
[00:05:15] - Competitive landscape at inception?
[00:08:45] - Monetization through content syndication?

[00:10:00] - No initial go-to-market strategy?
[00:13:30] - Differentiation strategy in sales?
[00:14:15] - Building a differentiated audience?

[00:15:00] - Creating a buyer-centric platform?

[00:18:00] - Strategy for targeting large tech companies?

[00:18:45] - Focus on thought leadership and content?

[00:19:45] - Advice for B2B founders?
[00:20:15] - Balancing bootstrap with funding?

[00:24:30] - TrustRadius's keys to winning?

Mentioned:

Vinay Bhagat

TrustRadius.com
Vinay Bhagat's X

My Links:

Twitter / X

LinkedIn

Website

Wynter

Speero

CXL

  continue reading

88 jaksoa

Kaikki jaksot

×
 
Loading …

Tervetuloa Player FM:n!

Player FM skannaa verkkoa löytääkseen korkealaatuisia podcasteja, joista voit nauttia juuri nyt. Se on paras podcast-sovellus ja toimii Androidilla, iPhonela, ja verkossa. Rekisteröidy sykronoidaksesi tilaukset laitteiden välillä.

 

Pikakäyttöopas