242. Grow Your PT Practice with Running Form Clinics: Dr. Lynne Virant's Strategy to 6 Figures
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As a part of the “Workshop Series - A Case Study Special” Lynne Virant, DPT is joining us to share about the ins and outs of how you can use workshops to create and influx of patients and build a thriving physical therapy practice.
She is sharing her firsthand experiences and strategies that have helped her to achieve this within her own practice and reach her 100k year.
Lynne is a physical therapist and running/walking movement specialist. In this episode she shares her experience with running form clinics and how she uses them to consistently bring in patients and sell online programs. We discuss the importance of finding your authentic voice, presenting the next steps to potential clients, and meeting people where they are in their journey.
Dr. Virant's success in growing her business to a 100k year is a testament to the power of workshops and personalized offerings, tune in to learn more!
Find Lynne Virant, DPT, The Runner’s PT here:
Important points from this episode:
Workshops can be an effective method for wellness practitioners to draw in clients and offer valuable education on specialized topics.
Marketing these events through social media, email lists, and community outreach to dedicated groups can lead to higher attendance and engagement.
Structuring a call-to-action at the end of workshops is crucial for guiding participants to the next steps, such as discovery visits.
It's important to present treatment or program options during discovery visits in a way that feels authentic and tailored to the attendee's needs and commitment level.
Offering a variety of session packages or online programs can meet diverse client circumstances, allowing for flexibility in care and treatment.
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