It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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#23 How to Standardize Customer Experience as a Franchise
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Manage episode 192901366 series 1393299
Sisällön tarjoaa In The Know - A Customer Experience Podcast. In The Know - A Customer Experience Podcast tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Because of the complex franchise model, there is little to no visibility into the performance of the franchise network. From our research, many franchises face these same three challenges: - Inconsistent brand and customer experiences - Disparate technology solutions - A frequent disconnect between the franchisor, the franchisee, and the customer. However, every once in a while you find a franchise that has jumped these hurdles. In this episode, we sat down with Richard Sparacio, Melissa Homer, and Madeleine Park of MaidPro to learn how they were able to overcome this. Additional topics include: - Advice for scaling customer experience. - Metrics that affect the customer experience. - How to standardize customer experience in a complex franchise. - The technology behind great customer experiences.
…
continue reading
28 jaksoa
MP3•Jakson koti
Manage episode 192901366 series 1393299
Sisällön tarjoaa In The Know - A Customer Experience Podcast. In The Know - A Customer Experience Podcast tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Because of the complex franchise model, there is little to no visibility into the performance of the franchise network. From our research, many franchises face these same three challenges: - Inconsistent brand and customer experiences - Disparate technology solutions - A frequent disconnect between the franchisor, the franchisee, and the customer. However, every once in a while you find a franchise that has jumped these hurdles. In this episode, we sat down with Richard Sparacio, Melissa Homer, and Madeleine Park of MaidPro to learn how they were able to overcome this. Additional topics include: - Advice for scaling customer experience. - Metrics that affect the customer experience. - How to standardize customer experience in a complex franchise. - The technology behind great customer experiences.
…
continue reading
28 jaksoa
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