Connecting B2B Brands with Reputable Influencers: Hector Forwood from Flooencer
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Hector Forwood is the founder of Flooencer - an influencer marketplace platform that connects B2B brands with reputable influencers. The platform allows brands to create campaigns, match with influencers, and track campaign results.
00:00 Introduction and Background
02:58 Adrenaline-Fueled Hobbies
03:26 Getting Started in Sales
04:16 Effective Sales Strategies
06:06 Sales Operating System
08:17 Door-to-Door Sales Stories
09:28 Introduction to Fluencer
12:46 Building Fluencer and Funding
13:54 Reawakening Dormant Opportunities
15:40 Future Plans for Fluencer
19:53 Acquiring Brands for Fluencer
21:01 Influencer Platforms and Exciting Developments
22:08 Engaged Audiences and Resilience
23:04 Death-Defying Acts
24:11 Struggling with Relationships
See Hector's company flooencer.com
Watch the episodes on Youtube - https://youtu.be/vWYVOUrj1Yg
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Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericmelchor/
Previous guests include: Arvid Kahl of FeedbackPanda, Andrei Zinkevich of FullFunnel, Scott Van den Berg of Influencer Capital, Buster Franken of Fruitpunch AI, Valentin Radu of Omniconvert, Evelina Necula of Kinderpedia, Ionut Vlad of Tokinomo, Diana Florescu of MediaforGrowth, Irina Obushtarova of Recursive, Monika Paule of Caszyme, Yannick Veys of Hypefury, Laura Erdem of Dreamdata, and Pija Indriunaite of CityBee.
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