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Knack 4 Business

Welcome to the Knack 4 Business podcast.

We aim to help you find your feet in the business world. Whether you're just starting out, or you've been at it for a while, we've got something for everyone.
Today's guest is Tom Briggs from epigraph
Tom is the founder of epigraph and a fractional CMO with 20 years of expertise. Tom highlights the pivotal role of values in building sustainable brands, the risks and benefits of corporate values leading to tribal brand identity, and the importance of authenticity in corporate actions. He also shares insights from his background in crisis communications and talks about the rise of brand partnerships, and the potential dangers of high visibility for brands due to the internet.
email: [e-mail]
website: https://www.helloepigraph.com/
Please send your comments and questions to [e-mail]
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To hear other Knack 4 Business podcasts CLICK HERE.
Acknowledging their support, I would like to express my thanks to Carl Richards from Podcast Solutions Made Simple, a renowned podcast expert, Fred Crouch who is the Property Wizard podcaster, Melanie Webber my invaluable business partner, and Wayne Pratt from Motive8U Inc, who serves as both a coach and co-host of these podcasts.
Hosts: Bernie Franzgrote and Wayne Pratt

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Disclaimer: Please note that the Knack 4 Business podcast episodes are meant solely for educational and general informational purposes. The information and opinions contained within are not intended to be professional advice on any subject matter. The thoughts, views, and opinions expressed by the participants are their own beliefs and do not represent the views of the podcast hosts or any affiliated organizations.

It is important to note that this podcast is not a replacement for consulting with certified experts in your area who possess knowledge of your unique situation. The hosts of the podcast, along with any participants or affiliated groups, do not take responsibility for any actions taken or not taken based on the information presented in this episode.

It is highly recommended that individuals seek guidance from their advisors in fields such as accounting, law, or other pertinent areas prior to undertaking any actions or making decisions that may impact their financial, legal, or other aspects of life.