A podcast by Little Black Book (www.lbb.in) on how to build brands better. In each episode, LBB's co-founder, Suchita Salwan takes a deep dive into all things brand building through candid conversations with founders, CXOs and investors behind India’s most interesting enterprises. She asks the questions that keep many young entrepreneurs and business leaders up at night, such as - How to best set up your sales team? What is the future of marketing? Can distribution be your business moat? What are good customer acquisition costs benchmarks? Recorded as webinars live on the LBB website and app