Making It Real. Michael Stausholm, Founder of Sprout

Making It Real

Michael Stausholm – Sprout

“Tell a Good Story and Watch Your Company Grow”

Michael Stausholm, founder of Sprout, used to struggle to teach people exactly what sustainability is. And then he stumbled on Sprout! Sprout pencils have a dissolving cap of seeds in place of an eraser, allowing consumers to use their pencils, then plant the unused “stumps” to grow into beautiful gardens. As a founder that had been a serial entrepreneur for over 15 years and who had experienced working in both large and small companies, Michael used his skills to bring Sprout to market and help them achieve true commercial success. Tune in as Michael shares his passion for sustainability and the importance of telling a good story. Also be sure to listen to the very end for an exciting announcement that Michael shares with us in regards to Sprout’s newest product line!

Whether you’re a product manager in an established company or an aspiring business owner with an idea for a new product business, Making It Real will provide you with real tools and advice on how to be a successful product entrepreneur!

Hosted by Bob Caporale and Tate Tegtmeier

Original Music by Bob Caporale

Note: No endorsement of any product or service featured on Making It Real is either expressed or implied by its hosts or producers.