How To Hold Your Digital Ad Agency Accountable
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When things are running smooth, you assume your marketing is doing its job.
But as soon as leads and sales get tougher, you suddenly wonder if you’ve been giving credit to the right things… and now every penny you’ve been spending is suspect.
Are you facing lackluster results with your advertising?
Are you wondering if your marketing people have been fluffing all along?
Would you like to know how to cut through all the nerdy jargon and get the truth?
These are the times that separate the boys from the men, as they say.
Today we are going to teach you how to bring a mature, methodical approach to your marketing conversations and get to the bottom of what’s working and what’s not.
This episode could be the biggest difference maker we’ve ever brought you.
It’s all one click away!
00:00 Intro
01:11 Today's Episode
05:01 "How Many Different Media Services Am I Advertising On?
10:04 "How Much Am I Spending On Each Ad Platform?"
12:08 "What Kind of Campaigns Am I Running?"
19:18 "What Is My Cost Per Lead?"
23:05 Review
23:55 You Get What You Pay For
26:54 Media Mixing Is A Myth
28:19 Choose The Right Google Campaign
28:39 Make Your Agency Show You The Math
35:40 Our Goal For You The Business Owner
Host: Brandon Welch
Co-Host: Caleb Agee
Executive Producer: Carter Breaux
Audio/Video Producer: Nate the Camera Guy
Links In This Episode
Digitalmarketer.com
Our Website: https://frankandmaven.com/
Instagram: https://www.instagram.com/frankandmavenmarketing/
TikTok: https://www.tiktok.com/@frankandmaven
Twitter: https://twitter.com/frankandmaven
LinkedIn: https://www.linkedin.com/company/frank-and-maven/
Do you have a marketing problem you'd like us to help solve? Send it to MavenMonday@FrankandMaven.com!
Get a copy of our Best-Selling Book, The Maven Marketer Here:
https://a.co/d/1clpm8a
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