Heavy discounts this month on EV’s to affect early adopters at trade in time

Motor Torque with David Berthon

I spoke earlier this morning on the massive discounts being offered by MG Motor
Australia on its electric MG4 hatchback for the month of December. The five-
model range carrying discounts of up to $10,910 - the entry Excite 51 model now
just $32,990 drive-away. With a 10-year warranty and a high level of equipment it’s
a very compelling offer. However, this race to the bottom with pricing gives little
thought to the customers who paid much higher prices earlier in the year. As a
long time car industry figure said to me this week early MG 4 customers will pay
heavily at trade in time. With EVs now being heavily discounted low resale values
are something that many early adopters of electric cars are now finding, and
many dealers will now not offer a trade-in price for example on older Tesla
models. I’m David Berthon

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