Professional Services Marketing, with Larry Easto

Neil Wilkins Podcast

Professional Services Marketing, with Larry Easto

Larry Easto has delivered professional services for more than forty years, serving clients as a lawyer, consultant, and coach.

Despite the apparent differences in these roles, his approach was more facilitative than authoritative. Instead of telling clients what actions they should or shouldn’t be taking, Larry helped them understand their current situation in order to make the most appropriate decisions to achieve their desired results.

The heart of his work lies in experiential learning, the principles of which he applies to help clients develop and apply their own solutions to their issues and opportunities.

Preferring to empower clients to meet and overcome their challenges over telling them what they should do, Larry endeavours to equip them with the right tools to make informed decisions.

He has authored over 30 books, eBooks, and video courses since 1993, sharing practical strategies for professional and business growth.

Connect with Larry http://larryeasto.com

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