#100 Defining what you stand for with DR lacey Book & DR Shawn Dill.

None Of Your Business with Robert DeLude

( 01:00) And this is Episode 100. None Of Your Business podcast. So, first off, thank you, everyone, who has supported me along the way, much less. And for Episode 100 It's a huge deal for me and for you guys. So I got Dr. Lacey both and Dr. Shawn Dill on. And they're the authors of None Of Your Business, the book, and they have a podcast called the None Of Your Business podcast. So we just get to have a conversation I get to learn more about them and their habits, their lives and how they work together as a team. (11:00) Well, the genesis of the book really, for us being chiropractors. And then our trajectory led us to where we were working with service providers in a myriad of different fields through something we believe in relational capital. We believe in long term relationships with the people that we work with, and collaboration. And so we were beginning through our relationships to meet other people in other industries. But one central thing that we noticed was that, in our opinion, some of the best and most skilled individuals in their field of providing some sort of a service, they lived in relative obscurity, mostly because they didn't embrace the marketing and sales side of the business. When mindset and mindset I mean, in the same thing, you know, we're having this conversation. And you know, neither of us have, you know, premier first level podcasts and that's not a function of question. quality of the podcast. It's a function of marketing, marketing dollars getting the podcast in front of people driving listeners, downloads, etc. which is why it's like you said that it makes sense to come together and do a podcast and have some fun and vice versa to have you on our podcast as well, because it just creates exposure. But the world that we live in is that, you know, we have like television, you have people figures like Dr. Phil, Dr. Oz. But in all reality, we don't really know. I mean, even in today's current climate, you have Dr. Fauci the fact that you're on TV makes you an instant expert, but we don't really know if these individuals are actually. (36:00) Well, I think that everyday important to sort of begin with a thought of a visualization, a time of, you know, either silence meditation visualization, where you begin to kind of map out and see how your day is going to play out. I don't I think that many people Just allow the data to come to them. You know, so you need to kind of figure out what that's going to look like so that you're on your agenda and you're on your task. I like to then also look at my calendar, Lacey and I, one of the other elements, or one of our principles is that we're very strict with our time. It's so easy, people really struggle with that, right? Like your time gets away from you. And so we're very, very controlled with our time. And so we have our schedule, and so I like to look at my schedule as I'm mapping it out. I know Okay, so this meeting this call, I've got to do this, w www.blackdiamondclub.com @drlaceybook @drshawndill @noneofyourbusinesspodcast --- Support this podcast: https://podcasters.spotify.com/pod/show/noneofyourbusiness/support