Gail Anderson (Designer: Rolling Stone, SpotCo, SVA, more)

Print Is Dead (Long Live Print!)

Designing Her Life

—

It’s impossible to look at Gail Anderson’s body of work and not be reminded of the limitless potential of design.

A traditional biography might pinpoint her education at the School of Visual Arts in the early eighties as her launchpad. But Gail actually kicked off her career much earlier when, as a kid, she created and designed her very own Jackson 5 magazine.

What followed was a series of career moves that also happened to coincide with major inflection points in the history of American graphic design:

After SVA, where she was mentored by Paula Scher and Carin Goldberg, Anderson accepted her first job, at Random House, where Louise Fili was reimagining book cover design.

Next, Gail made the move north to join Ronn Campisi and Lynn Staley’s team at The Boston Globe, at a time when the paper, and its internationally-renowned Sunday magazine, filled design award annuals.

Building on that experience, Anderson was summoned back home to New York to help Rolling Stone’s brand new art director, Fred Woodward. The two would spend the next 14 years showing the rest of us how magazine design is done.

Upon Woodward’s departure for GQ, Anderson exits stage right to join her SVA classmate Drew Hodges at SpotCo, a firm that specializes in work for theater. This, naturally, happens to be the precise moment Broadway was learning new ways to present the magic of the stage to new generations of audiences.

Also, just a quick sidebar to point out that in the middle of all of the above, Gail was collaborating with Steven Heller as he was ramping up his “side gig” as one of the world’s leading design-book authors.

And now, Gail is back at SVA working with aspiring designers, yet again at a moment when everything about the design world is rapidly changing.

It’d be implausible—and wrong—to suggest that Gail Anderson “Forrest Gump’ed” her way through her career. You could call it luck. (She does). But the reality is that Gail has made her own choices, created her own opportunities—“designed” (there we said it) herself a life, all the while bringing to the world what everybody loves about her: her sense of self, her joy for life, her humility, and her standards of excellence.

Print Is Dead (Long Live Print!) is a production of Magazeum LLC ©2021–2024