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Sisällön tarjoaa Dylan Bowman & Aaron Lutze, Dylan Bowman, and Aaron Lutze. Dylan Bowman & Aaron Lutze, Dylan Bowman, and Aaron Lutze tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
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Nike CEO Swap & The End of Gorpcore

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Manage episode 442268597 series 3588974
Sisällön tarjoaa Dylan Bowman & Aaron Lutze, Dylan Bowman, and Aaron Lutze. Dylan Bowman & Aaron Lutze, Dylan Bowman, and Aaron Lutze tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Nike has a new incoming CEO and we've got our resident Nike expert, Steve Holmberg, joining us for the podcast to talk about what this means for Nike - and maybe more importantly - what that could mean for the Challenger Brands that have taken advantage of the opportunity that Nike's misstep has created. As a 17-year veteran of Nike, Steve had some interesting thoughts on how this incoming CEO news was received, and what Elliott Hill must do in the next year to get Nike back on track.

Following our Nike discussion, Steve sticks around to riff with us on a new Galaxy Brain idea, then we dive into two articles he sourced - one about the end of Gorpcore and another about Lululemon's study around global wellness and the burnout that is coming along with it. As always, we end with a lively BPC segment, where we share our favorite things in Brand, Product and Content.

Links:

Elliott Hill on LinkedIn

GQ: The End of Gorpcore?

Lululemon's Global Wellness Report

Your Friend in Reykjavik

Health Goth Trend

Quiet Luxury

Veilance (Sub-brand of Arc'teryx)>

The Row (Brand)

Oura Ring

BPC:

New Yorker article - Grant Petersen

Rivendell Bicycles

Raide Research Running Belt

Aaron's Cross-Country Roadtrip

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

  continue reading

80 jaksoa

Artwork
iconJaa
 
Manage episode 442268597 series 3588974
Sisällön tarjoaa Dylan Bowman & Aaron Lutze, Dylan Bowman, and Aaron Lutze. Dylan Bowman & Aaron Lutze, Dylan Bowman, and Aaron Lutze tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Nike has a new incoming CEO and we've got our resident Nike expert, Steve Holmberg, joining us for the podcast to talk about what this means for Nike - and maybe more importantly - what that could mean for the Challenger Brands that have taken advantage of the opportunity that Nike's misstep has created. As a 17-year veteran of Nike, Steve had some interesting thoughts on how this incoming CEO news was received, and what Elliott Hill must do in the next year to get Nike back on track.

Following our Nike discussion, Steve sticks around to riff with us on a new Galaxy Brain idea, then we dive into two articles he sourced - one about the end of Gorpcore and another about Lululemon's study around global wellness and the burnout that is coming along with it. As always, we end with a lively BPC segment, where we share our favorite things in Brand, Product and Content.

Links:

Elliott Hill on LinkedIn

GQ: The End of Gorpcore?

Lululemon's Global Wellness Report

Your Friend in Reykjavik

Health Goth Trend

Quiet Luxury

Veilance (Sub-brand of Arc'teryx)>

The Row (Brand)

Oura Ring

BPC:

New Yorker article - Grant Petersen

Rivendell Bicycles

Raide Research Running Belt

Aaron's Cross-Country Roadtrip

Join us on LinkedIn: https://www.linkedin.com/company/second-nature-media

Meet us on Slack: https://www.launchpass.com/second-nature

Follow us on Instagram: https://www.instagram.com/secondnature.media

Subscribe to our newsletter: https://www.secondnature.media

Subscribe to the YouTube channel: https://www.youtube.com/@secondnaturemedia

  continue reading

80 jaksoa

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