How Influencers Build Thriving Businesses with Malcolm Lawson

The Raquel Show

Welcome to another episode of The Raquel Show! In this episode, I had the pleasure of speaking with the amazing Malcolm Lawson. Malcolm is a YouTube content creator who has successfully built multiple YouTube channels with over 180,000 subscribers and 50,000 organic visitors. He’s also the co-founder of the Real Estate YouTube Mastermind Group. Malcolm shares his journey in content creation, providing invaluable insights on how to build and leverage a YouTube channel for business success.

In our conversation, Malcolm dives into the importance of YouTube for business owners and agents, the strategies behind creating effective content, and how to use YouTube for both lead generation and lead conversion. He also shares tips on managing multiple channels and the future trends he foresees in video marketing and real estate. Whether you're just starting or looking to enhance your digital presence, Malcolm's advice is a game-changer.

Connect with Malcolm Lawson

• Instagram: @next.gen.agent
• Business Name: Next-Gen Agents
• Website: https://www.next-genagents.com/

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Thank you for joining me on this episode of The Raquel Show, and remember, keep pushing your limits to achieve your goals.

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1. Start (00:00:00)

2. Meet Malcolm Lawson: YouTube Content Creator (00:02:00)

3. The Importance of YouTube for Business (00:02:33)

4. Building a Successful YouTube Channel (00:04:35)

5. Tips for YouTube Success (00:05:43)

6. Effective Call to Actions (00:09:49)

7. Managing Multiple YouTube Channels (00:12:07)

8. Growing Your Subscriber Base (00:15:33)

9. Balancing Multiple Brands (00:17:35)

10. Generating Leads with YouTube (00:19:39)

11. Tools and Apps for YouTube Efficiency (00:23:27)

12. Future Trends in YouTube and Real Estate (00:25:27)

13. What's Next for Malcolm Lawson (00:27:37)

14. Playing Bigger in Business and Life (00:30:14)

15. Conclusion and Final Thoughts (00:32:01)