Jonathan Green's Guide to AI Tools for Entrepreneurs

Digital Coffee: Marketing Brew

Welcome to another steaming-hot episode of "Digital Coffee: Marketing Brew." I'm your host, Brett Deister, and today we're going to sift through the grounds of artificial intelligence in the marketing world with our special guest, AI-whisperer and best-selling author Jonathan Green. We'll stir in Jonathan's expert insights on why learning AI is like getting the hang of Facebook's myriad features and why it's essential to scald away the fear that AI will replace jobs.

Jonathan brews up some advice on rolling out AI tools such as Bard, Claude, Perplexity, and ChatGPT into your marketing recipe, and he'll sweeten the deal with a free master prompt for ChatGPT newbies. Despite his preference for fruit tea over a cup of joe, Jonathan is here to energize your entrepreneurial spirit with practical AI applications that promise to be a time-saving espresso shot for your business.

Dive into the discussion as we explore using AI for tasks like research, content generation, and social media management. Jonathan will spill the beans on the importance of human oversight when using AI, the evolving toolkit of AI applications, and the price point sweet spot for OpenAI's services.

Grab your favorite mug and settle in as we debate whether AI can streamline PR roles or if it's just another decaf promise. Plus, Jonathan will share cautionary tales reminding us that like any powerful brew, AI must be handled with care.

All this, while I share my preferred podcast editing tools and Jonathan showcases how AI can imitate top-tier marketing minds. Let’s demystify AI—together, we’ll discover why embracing this revolutionary tool might just be the most important skill to filter into your career. So, charge your earbuds and prepare for an episode that's guaranteed to perk up your marketing strategies right here on "Digital Coffee: Marketing Brew."

3 Fun Facts

1. Jonathan Green prefers fruit tea over coffee because coffee makes him sick.

2. Brett Deister favors using SquadCast over Riverside for podcasting due to better scheduling options.

3. Jonathan Green can switch ChatGPT into Q&A mode for beginners with a special master prompt, which is available for free.

Timestamps:

00:00 Use ChatGPT for practical business improvement options.

05:49 Assistance in generating and creating content ideas.

09:16 AI streamlines video editing, saves significant time.

10:32 Constantly improving, new tools, great time to buy.

16:06 Tools help evaluate writer's style and frequency.

17:34 AI reads books for efficient research analysis.

22:51 Identifying top marketers and their unique styles.

23:30 Analyze and capture language of big brands.

27:02 Addressing hesitations around AI in 7 words: Assuaging concerns about AI replacing human work.

31:20 Some believe AI skills are crucial for employment.

34:14 ChatTBT: Low learning curve, 8 hours suffices.

38:06 Twitter data may help improve results.

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