The Art of Context Switching: How the Chief Brand Officer of Bobbie Manages Chaos at Work and Home

New Modern Mom Podcast

In this episode, I sit down with the incredible Kim Gebbia Chappell, the former news anchor turned Chief Brand Officer at Bobbie, the revolutionary infant formula company. She’s sharing how she’s mastered the art of context switching as she juggles between managing a leadership role at a rocket ship startup and being a mom to three kids under age 6.

Key takeaways:

1. **Prioritize and Focus** Kim emphasizes the power of setting priorities both at work and at home. By focusing on a few key activities, you can make a meaningful impact.

2. **Build a Reliable Support Network** Having trustworthy childcare help is crucial for balancing work and motherhood. Kim shares who she has hired to help with childcare throughout the week and to help relieve her mental load.

3. **Don’t Aim for Perfection** Embrace the concept of "polished, not perfect." Pick your battles and focus on what truly matters to avoid unnecessary stress and burnout.

4. **Continuous Evolution in Leadership** Kim stresses the need for continuous change and growth in leadership as a business expands. Adaptability is key to sustained success.

5. **Create Sustainable Systems** Building effective systems and processes is essential for maintaining a work-life balance. Kim discusses the importance of mindset in creating sustainable routines.

6. **Normalize Work Challenges** Kim advocates for normalizing the challenges of motherhood in the workplace, promoting fluidity and transparency for moms.

7. **Take Risks and Follow Your Gut** Kim talks about her career shift to a startup, highlighting the importance of taking risks and trusting your instincts when making career decisions.

8. **Context Switch to Truly Stay Present** Kim shares her experiences of managing the chaos of work and motherhood fluently, emphasizing the value of adapting to different roles seamlessly, with some insight into how she makes the transition between her two worlds when working from home.

Dive into the episode for some real-world strategies and heartfelt conversations that will resonate with working parents everywhere.

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About New Modern Mom: You know the dream of having it all – a thriving career, an active social life, present time with your kids, and adventures in travel. But how the F can we actually do it all? Host Barbara Mighdoll chats with other working mom executives on the raw truth behind their support systems, self-identity shifts, productivity, infertility and pregnancy loss, mom guilt, partner dynamics, childcare and even imposter syndrome. We’re exploring how these incredible women are translating their professional superpowers into their personal lives. Because we believe you can have it all, you just cannot do it all. Together, we’re building the playbook for the new modern mom.

The New Modern Mom Podcast is produced by Barbara Mighdoll, Ali Alquiza, and Em Roberts.