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37. Uplifting Your Community with Bernice Chao
Manage episode 378649926 series 3441531
Sisällön tarjoaa Melissa Vela-Williamson, APR, Melissa Vela-Williamson, and APR. Melissa Vela-Williamson, APR, Melissa Vela-Williamson, and APR tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
How do you make a difference when you see a lack of support for your community? In today's episode, Melissa talks to Bernice Chao, an award-winning creative whose career evolution led her to creating Asians in Advertising and writing a book about visibility.
About Bernice:
Bernice Chao is an award-winning creative who's worked on campaigns for notable brands like HBO, Google, Chime, and Nissan. As one of the few female Asian American creative leaders in the United States, she is helping shape the AANHPI community as the co-founder of the non-profit organization Asians in Advertising and host of the AIA podcast. She has also created mentorship and scholarship programs for the AANHPI community.
Topics covered:
- What inspired Bernice's career evolution
- How to counteract stereotypes
- Maintaining a work-life balance
- Advice on career evolution
Actions to take:
- Focus on self-care and well-being
- Establish boundaries and protect them
- Have deep, meaningful conversations
- Practice listening skills
Big thanks to our sponsor Anais Biera Miracle for supporting this season of the podcast!
Resources mentioned:
- Southwest Key Programs
- Hispanic Women's Network of Texas
- Fierce Mujeres
- Hispanic Public Relations Association (HPRA)
- Asians In Advertising
- Mad Men
- Valuegraphics
- The Visibility Mindset
- Elemental
- Melissa's PRSA columns
- TedxCulverCity
- Smart Talk: Public Relations Essentials All Pros Should Know
- MVW Communications
- PR Pro Gear
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