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The C.E.O. of Condé Nast: ‘ This Is No Longer a Magazine Company’

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Sisällön tarjoaa New York Times Opinion. New York Times Opinion tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Home to brands like Vanity Fair, The New Yorker and Bon Appétit, Condé Nast might as well be French for “magazine.” But the company’s C.E.O. sees a “difficult future” for print and is trying to pivot Condé Nast publications toward creating more digital content — even going so far as to say that Condé Nast is “no longer a magazine company.” Amid this fight for readers, clicks and subscriptions, the company has struggled publicly through a cultural reckoning, fielding accusations of a toxic work culture and firing some of its top editors in recent years.

In this interview, Roger Lynch explains why and how the company has changed. But Kara Swisher asks: How can it, with one of its most powerful figures, Anna Wintour, still at the helm?

Lynch discusses why he thinks Wintour is an agent of change, rather than the old guard. They talk about how management has handled negotiations with the company’s various unions. And they consider how publishing gatekeepers have been usurped by online ones like YouTube and TikTok. And Kara asks him to weigh in on the perennial media question: Is print dead?

You can find transcripts (posted midday) and more information for all episodes at nytimes.com/sway, and you can find Kara on Twitter @karaswisher.

  continue reading

196 jaksoa

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iconJaa
 
Manage episode 347597929 series 3418359
Sisällön tarjoaa New York Times Opinion. New York Times Opinion tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Home to brands like Vanity Fair, The New Yorker and Bon Appétit, Condé Nast might as well be French for “magazine.” But the company’s C.E.O. sees a “difficult future” for print and is trying to pivot Condé Nast publications toward creating more digital content — even going so far as to say that Condé Nast is “no longer a magazine company.” Amid this fight for readers, clicks and subscriptions, the company has struggled publicly through a cultural reckoning, fielding accusations of a toxic work culture and firing some of its top editors in recent years.

In this interview, Roger Lynch explains why and how the company has changed. But Kara Swisher asks: How can it, with one of its most powerful figures, Anna Wintour, still at the helm?

Lynch discusses why he thinks Wintour is an agent of change, rather than the old guard. They talk about how management has handled negotiations with the company’s various unions. And they consider how publishing gatekeepers have been usurped by online ones like YouTube and TikTok. And Kara asks him to weigh in on the perennial media question: Is print dead?

You can find transcripts (posted midday) and more information for all episodes at nytimes.com/sway, and you can find Kara on Twitter @karaswisher.

  continue reading

196 jaksoa

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