It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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Sisällön tarjoaa Linda Tillman. Linda Tillman tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
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Talking event finances with Portland Rose Festival USA
MP3•Jakson koti
Manage episode 251613830 series 1582923
Sisällön tarjoaa Linda Tillman. Linda Tillman tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
In this episode I have the pleasure of speaking with Jeff Curtis, the CEO of one of largest festival organisations in the US - Portland Rose Festival, based in the City of Roses Portland Oregon USA. With a festival budget of over $3 million and attendance by over 1.2 million event attendees, I will be exploring with Jeff the topic of FINANACE and how such a large festival remains sustainable and rides out the tough patches. In the early 2000's the committee, the volunteer non-profit Portland Rose Festival Association, created a strategic plan that challenged traditional thinking and gave the festival a new vision. The plan didn't cut the budget or program elements but raised revenue with new program elements and by investing in core elements, using the festival's strengths. It also included an aggressive strategy to increase the city government's support of the festival.
…
continue reading
28 jaksoa
MP3•Jakson koti
Manage episode 251613830 series 1582923
Sisällön tarjoaa Linda Tillman. Linda Tillman tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
In this episode I have the pleasure of speaking with Jeff Curtis, the CEO of one of largest festival organisations in the US - Portland Rose Festival, based in the City of Roses Portland Oregon USA. With a festival budget of over $3 million and attendance by over 1.2 million event attendees, I will be exploring with Jeff the topic of FINANACE and how such a large festival remains sustainable and rides out the tough patches. In the early 2000's the committee, the volunteer non-profit Portland Rose Festival Association, created a strategic plan that challenged traditional thinking and gave the festival a new vision. The plan didn't cut the budget or program elements but raised revenue with new program elements and by investing in core elements, using the festival's strengths. It also included an aggressive strategy to increase the city government's support of the festival.
…
continue reading
28 jaksoa
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