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Sisällön tarjoaa Anthony Moendir & Tim Beeren, Anthony Moendir, and Tim Beeren. Anthony Moendir & Tim Beeren, Anthony Moendir, and Tim Beeren tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
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Understanding customers using their search queries

45:07
 
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Manage episode 303578593 series 2522423
Sisällön tarjoaa Anthony Moendir & Tim Beeren, Anthony Moendir, and Tim Beeren. Anthony Moendir & Tim Beeren, Anthony Moendir, and Tim Beeren tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Imagine you want to buy something. You go to bol.com and you start typing the article in the search bar. Automatically you will be served suggestions and as a result, you want a limited number of articles from our 30 million products catalogue.
What this episode covers
You select the product you want, press the buy button and there it is, at your doorstep at the selected moment.

Sounds simple, right?

Inspired by a talk of our guest of this episode earlier this year, we wanted to find out what's behind the search bar. We wanted to understand search queries. Simple at first glance, but when we dive into it we found out it's way more complex than you might think.

We had great learning: as a customer, I help other customers to improve their search results. How that works? Listen to this episode.

(Image: https://cdn.sanity.io/images/qxrxmo3r/techlab-prd/bd51783981f1b35051359902ea03bea2213d1a9f-680x361.jpg)

The search bar on the bol.com website

What it takes to search

Questions will be answered like:

  • How do I search for a product?
  • We are not talking about the Google Search Engine and SEO and why we do not use Google Search?
  • How important is search?
  • What happens when you type in a search query?
  • Terms you need to understand when we talk about search: relevancy, ranking/sorting, first page, tail page.
  • What items do you need to take into account: Spelling, Target Category, Filter values, Broadness.
  • How do we take trending topics into account?
  • As an International Engineer, is it hard to work on a search engine with Dutch Product Content?

Guests

Notes

  continue reading

126 jaksoa

Artwork
iconJaa
 
Manage episode 303578593 series 2522423
Sisällön tarjoaa Anthony Moendir & Tim Beeren, Anthony Moendir, and Tim Beeren. Anthony Moendir & Tim Beeren, Anthony Moendir, and Tim Beeren tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Imagine you want to buy something. You go to bol.com and you start typing the article in the search bar. Automatically you will be served suggestions and as a result, you want a limited number of articles from our 30 million products catalogue.
What this episode covers
You select the product you want, press the buy button and there it is, at your doorstep at the selected moment.

Sounds simple, right?

Inspired by a talk of our guest of this episode earlier this year, we wanted to find out what's behind the search bar. We wanted to understand search queries. Simple at first glance, but when we dive into it we found out it's way more complex than you might think.

We had great learning: as a customer, I help other customers to improve their search results. How that works? Listen to this episode.

(Image: https://cdn.sanity.io/images/qxrxmo3r/techlab-prd/bd51783981f1b35051359902ea03bea2213d1a9f-680x361.jpg)

The search bar on the bol.com website

What it takes to search

Questions will be answered like:

  • How do I search for a product?
  • We are not talking about the Google Search Engine and SEO and why we do not use Google Search?
  • How important is search?
  • What happens when you type in a search query?
  • Terms you need to understand when we talk about search: relevancy, ranking/sorting, first page, tail page.
  • What items do you need to take into account: Spelling, Target Category, Filter values, Broadness.
  • How do we take trending topics into account?
  • As an International Engineer, is it hard to work on a search engine with Dutch Product Content?

Guests

Notes

  continue reading

126 jaksoa

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