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029 - How To Create a Luxury Brand With Elizabeth Solaru
Manage episode 458225586 series 3629059
Sisällön tarjoaa Claire Bartlett. Claire Bartlett tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
In this episode of the Female Founders Podcast, Claire interviews Elizabeth Solaru, a former microbiologist turned luxury brand expert. Elizabeth shares her journey from the NHS to entrepreneurship, detailing her experiences in starting a cake business and transitioning into the luxury branding space. She emphasizes the importance of self-worth, pricing strategies, and building trust with clients, particularly in the luxury market. Elizabeth also discusses the significance of understanding client archetypes and the role of sales in luxury branding, ultimately conveying that anyone can establish a luxury brand with the right mindset and approach.
Connect with Elizabeth:
Buy her book: tinyurl.com/The-Luxpreneur
Website: elizabethsolaru.com
LinkedIn: https://www.linkedin.com/in/elizabeth-solaru-1ba901/
Connect with Claire
ELEVATE Live 2024 Link: https://www.claire-bartlett.co.uk/ELEVATE2024
Social Media Content Planner Freebie:
https://www.claire-bartlett.co.uk/365socialmediacontentprompts
Xero listener offer:
https://refer.xero.com/femalefounders
Female Founders Collab group:
https://www.facebook.com/groups/ffcollab
Connect with Claire:
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