Introduction to the New Business of Apparel Podcast Series!

The Business of Apparel

Introduction to the New Business of Apparel Podcast Series!

Exciting news! We are launching a brand-new podcast series where we unlock the secrets of the billion-dollar apparel industry! Rachel Erickson, owner and CEO of Unmarked Street and seasoned industry expert, is eager to share her 17 years of experience with you, and reveal how understanding your target customer can immensely impact your decision-making processes.

We'll also explore the dynamics of brand standards and discuss trends versus innovation. Rachel's intimate knowledge of the industry is set to provide you with a comprehensive understanding of the crucial role the right people play in product naming. Not to mention, we'll crunch the numbers behind the brand, and break down target costing and margin percentages. The knowledge you'll gain from this series will empower you to start and scale your own profitable apparel brand while making a significant positive impact. This is a journey you don't want to miss!

In this episode, you’ll hear:

-New series announcement!

-Rachel’s experience working with billion-dollar brands such as Abercrombie & Fitch and Fossil.

-The lack of information within the industry and why its imperative to share information.

-What to expect in this series.

-Additional learning and educational opportunities from Unmarked Street in 2024.

We can’t wait to hear what you think of this episode!

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