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From Chaos to Cash: Robin Robbins’ Blueprint for MSP Domination
Manage episode 432725885 series 3299099
Sisällön tarjoaa Kevin Lancaster and Channel Program. Kevin Lancaster and Channel Program tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Buckle up- in the latest Channel CEO Podcast, Kevin Lancaster sits down with industry titan Robin Robbins. She dives into the chaos of hyper-competition, inflation, and election-year uncertainties, serving up a masterclass in turning challenges into profits.
Robin doesn’t sugar-coat it. The stagnant economy and tough labor market are real, but so are her strategies. First up: target high-value clients. Dump the low-margin accounts and focus on those who are profitable and see your value. Her mantra? Fewer clients, higher profits.
Trust-based marketing is next. Forget wasting money on digital ads. Robin champions strategic partnerships, networking, and even old-school direct mail with telemarketing to build credibility and trust.
The real game-changer? AI. Robin reveals how AI can transform your business, from automating tasks to crafting killer marketing content. It’s a tool to engage clients and position yourself as a cutting-edge MSP.
Ready to turn chaos into cash? Don’t miss this episode. Robin Robbins doesn’t just talk survival; she shows you how to dominate. Listen now for your blueprint to MSP success.
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