Bridging Realms: The Convergence of Archviz and Digital Twins in Shaping Tomorrow's Built Environment

The Creative "Viz"

In this Creative Viz podcast episode, the focus is on exploring the intersection of architectural visualization (archviz) and digital twins in the built environment. A digital twin is a virtual replica of a physical object or system created using real-time data. While archviz traditionally involves static visual renderings or animations for architectural projects, digital twins offer dynamic, real-time representations with integrated data, analytics, and simulations. The episode highlights the potential collaboration between archviz and digital twins, emphasizing how realistic renderings from archviz can serve as the front end visualization for digital twins' data-driven back end. This collaboration enables stakeholders to experience immersive design walkthroughs reflecting real-world conditions. The feedback loop between archviz and digital twins throughout the building lifecycle, from pre-occupancy to post-construction data collection, is discussed, suggesting a future where buildings respond to real-time data for enhanced user experiences.