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Sisällön tarjoaa Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson, Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson. Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson, Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
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DESIGNCAST | Rebrands | DGDC

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Manage episode 293282799 series 2878860
Sisällön tarjoaa Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson, Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson. Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson, Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

"Most people comment on logo rebrands as if they're judging a diving competition when they should be judging a swimming competition. It's not what kind of splash you make when you hit the water. It's how long you can keep your head above the water." Michael Bierut said it best. We should review logo rebrands differently. Logos need to have a long life, not win points in a discussion. So we decide to take a look at some of the most recent rebrands and discuss them with exactly this perspective in mind.

The gang looks at Burger King, Cadbury, GM, and Kia. We've also included this Companion PDF so you can follow along with our chat. If the link does not work, we have it on our Instagram bio link as well!

Be sure to follow us on Instagram!

The DGDC Podcast

Nick Longo

Mikelle Morrison

Jordan Wilson

--- Send in a voice message: https://podcasters.spotify.com/pod/show/deeplygraphic/message
  continue reading

158 jaksoa

Artwork
iconJaa
 
Manage episode 293282799 series 2878860
Sisällön tarjoaa Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson, Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson. Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson, Graphic Designers Nick Longo, Mikelle Morrison, and Jordan Wilson tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

"Most people comment on logo rebrands as if they're judging a diving competition when they should be judging a swimming competition. It's not what kind of splash you make when you hit the water. It's how long you can keep your head above the water." Michael Bierut said it best. We should review logo rebrands differently. Logos need to have a long life, not win points in a discussion. So we decide to take a look at some of the most recent rebrands and discuss them with exactly this perspective in mind.

The gang looks at Burger King, Cadbury, GM, and Kia. We've also included this Companion PDF so you can follow along with our chat. If the link does not work, we have it on our Instagram bio link as well!

Be sure to follow us on Instagram!

The DGDC Podcast

Nick Longo

Mikelle Morrison

Jordan Wilson

--- Send in a voice message: https://podcasters.spotify.com/pod/show/deeplygraphic/message
  continue reading

158 jaksoa

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