259 The Growth of Podcast Advertising And Podcast Marketing Real Talk

The Feed The Official Libsyn Podcast

Sisällön tarjoaa Elsie Escobar and Rob Walch, Elsie Escobar, and Rob Walch. Elsie Escobar and Rob Walch, Elsie Escobar, and Rob Walch tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

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It's the new year, and that means new public domain works are available! Time to update the copyright for your podcast's RSS feed, preparing for the influx of new advertisers entering the world of podcasting in 2024. Google Search now featuring podcasts 👀 We're excited to announce the Podcast Hall of Fame inductees for the class of 2024! Additionally, we'll delve into real talk about podcast marketing, explore the latest podcast advertising rates, and so much more!

Audience feedback drives the show. We'd love for you to contact us and keep the conversation going! Email thefeed@libsyn.com, call 412-573-1934 or leave us a message on Speakpipe! We'd love to hear from you!

Quick Episode Summary

(2:03) PROMO 1: The Forgotten Podcast
(4:23) Rob and Elsie conversation
(5:08) The new works entering the public domain
(12:16) Discussing the estimation of growth in podcast advertising
(17:14 ) Elsie's wish for advertising
(19:10) The Digiday audience, fighting for audience
(23:13) PROMO 2: Video Fuzzy
(23:42) Google's podcast results right at the top of the page on a couple of browsers! And thoughts on how those results are coming up
(32:08) Congrats to the winners of Canadian Podcast Awards
(33:51) Announcing the 2024 Podcast Hall of Fame inductees!
(38:50) Audio feedback from Nobilis!
(40:08) Wrong titling? Wrong category? Gaining 20% audience? Laying down some real advice to a podcast
(47:09) Diving straight into some very insightful data on podcast marketing trends
The real data on how many video podcasts are in Apple Podcasts
(1:04:00) PROMO 3: REMelations - Comedy Dream Interpretation
(1:06:27) No mean and median numbers; yes, the latest podcast advertising rates
(1:09:40) Where have we been and where are we going?

Featured Podcast Promo + Audio

Where have we been and where are we going

Thank you to Nick from MicMe for our awesome intro!

Podcasting Articles and Links mentioned by Rob and Elsie

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FEEDBACK AND PROMOTION ON THE SHOW

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Call 412-573-1934
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