Overcoming 170 No's

The Finance Cafe

In this episode, Shannon sits down with Bobbie Racette, the Founder and CEO of Virtual Gurus, a talent marketplace that leverages proprietary technology to match organizations and entrepreneurs with highly skilled Canadian and American fractional administrative workers. Forbes recently announced Virtual Gurus as one of the top 19 Innovative Tech Startups to watch. They discuss Bobbie’s journey as an entrepreneur, dealing with imposter syndrome, overcoming 170’s no’s while pitching before becoming the First Indigenous woman to close a Series A funding round, how to not lose sign of the vision of the business white bringing on investors, money mindset changes, and more.

Bobbie Racette is a visionary entrepreneur who has made a tremendous impact. As the Founder and CEO of Virtual Gurus and askBetty, she has built a reputation as a trailblazer who is committed to creating an equitable future for all. Driven by her unwavering mission, Bobbie has dedicated herself to empowering individuals from historically underrepresented communities and providing them with the opportunities, tools and resources they need to build successful careers.
For Bobbie, this mission is deeply personal. As a Cree-Metis woman, she knows firsthand the challenges that traditionally marginalized communities face in the workplace. She's seen how systemic barriers can prevent talented individuals from achieving their full potential, and she's determined to change that.
Under Bobbie's leadership, Virtual Gurus has become one of the fastest-growing virtual assistant companies in North America. Powered by innovative tech that harnesses the power of machine learning to match assistants with clients, she has created a thriving community of over 600 talented professionals from diverse backgrounds. Her innovative approach to talent acquisition and management has earned her numerous accolades, including the Indigenous Entrepreneur of the Year award in 2022.
Bobbie's passion for her work is contagious, and her commitment to equity and inclusion has inspired countless others to follow in her footsteps. In recognition of her achievements, she was named an EY Winning Woman in 2022, and she’s also a 2022 IWF Harvard Graduate. She's a sought-after speaker and thought leader, and she continues to use her platform to advocate for a more just and equitable future.
Whether it's Bobbie's dedication to empowering underrepresented communities by creating equitable opportunities or by providing accessible, affordable, and reliable staffing solutions to help level the playing field for entrepreneurs who might otherwise struggle to compete, Bobbie Racette is changing the game for entrepreneurs and employees alike.

Resources

Website: https://thevirtualgurus.com/

Episode Blog: https://thefinancecafe.ca/overcoming-170-nos/

Connect with Bobbie

Twitter: @Bobbie_Racette

LinkedIn: @Bobbie Racette

Sponsor

For more resources and information for women entrepreneurs be sure to connect to our incredible podcast sponsor the Women Entrepreneurship Knowledge Hub

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