EP #40: Streamlining Law Partner Recruiting with Data and Intelligence with Howard Rosenberg, Partner at Baretz + Brunelle

The Future Is Bright Podcast

“It’s not where I thought I was going to wind up, but it’s been a very, very fulfilling journey,” says Howard Rosenberg, today’s guest—who will be joining Chris Batz as co-host—on The Future is Bright podcast. On this episode, Howard recalls his journey from graduating from the prestigious Rhode Island School of Design with a degree in architecture, to finding himself unexpectedly working in corporate law after graduating from Cambridge University in the UK with an MBA. Though they may seem worlds apart, Howard has learned that each field is ultimately concerned with people and finding the best way to solve problems.

Howard describes his time at the firm which was then known as Berwin Leighton Paisner where he had a “ringside view” as to just how mergers worked. He describes what it was like to use technology to advance the drafting of contracts just as the internet was taking off, and how this led to his role as CEO of Be Professional, which handled compliance work for small businesses, a collaboration with global consulting firm Deloitte, and the first company founded by both a law firm and a Big Four accountants and practice company.

In keeping with his people-centered business practices, Howard is currently Partner and Head of Talent Intelligence and Acquisitions at Baretz+Brunelle, where he helps firms learn the most about potential partner recruits to ensure they’re betting wisely on the future success of their firm. He explains his “money ball” analogy which has gotten attention lately in the press, and whether or not he is the Billy Bean of lateral partner recruiting.

Quotes

• “I think the skillset is completely different. It’s all about people, but I think lawyers come to the table who are very intellectually gifted individuals. Dealing with architects is a creative kind of endeavor. They’re kind of chalk and cheese, but they’re trying to get things done, they’re trying to solve problems.” (04:01 | Howard Rosenberg)

• “That’s what’s interesting about my career, even going to architecture school: it’s all transferable skills about learning how to solve problems, it’s just that I do it in a visual way, and now in the business community, I’m kind of rewarded from a strategy/BD perspective about helping clients solve their problems around talent acquisition…It’s all been a very interesting journey. It’s not where I thought I was going to wind up, but it’s been a very, very fulfilling career journey today.” (04:24 | Howard Rosenberg)

• “Of all those roles that I was involved in, all those great people, for me it always came down to the people. And I saw firsthand how interesting and challenging it was to invite law firm partners to join the partnership through the lateral acquisition process and I thought there had to be a better way to streamline this process.” (11:20 | Howard Rosenberg)

• “You’re betting. These people are not inexpensive. You’re betting the future reputation of the firm on a handful of people that could really move the dial in a practice area and a geographic location. And I think the time has come that firms can do this; they see talent as an asset class, and that’s totally new territory.” (15:15 | Howard Rosenberg)

Links

Connect with Howard Rosenberg:

LinkedIn profile: https://www.linkedin.com/in/hrosenberg/

Company web profile: https://www.baretzbrunelle.com/howard-rosenberg

Connect with Chris Batz:

LinkedIn: https://www.linkedin.com/in/chrisbatz/

LinkedIn: https://www.linkedin.com/company/columbus-street/

Columbus Street: https://www.columbus-street.com/

Podcast production and show notes provided by HiveCast.fm