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What makes you successful in your career? Force yourself out of your comfort zone and learn from each role you’re in - Brett Hansen
Manage episode 344741049 series 2948163
Sisällön tarjoaa Jake Dunlap. Jake Dunlap tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
After 20 years of working for giants of the IT industry like Dell and IBM, where he held various leadership roles in product, marketing, channel, and strategy domains, Brett Hansen joined ”Semarchy”, a small company where he was faced with a totally different mindset and business approach.
In today’s episode of The Jake Dunlap Show, Brett shares his experience of transitioning to a smaller company, the lessons he’s carried through from his previous roles and his holistic approach to the whole process of sales and marketing and in relation to his customers.
Brett also talks about the importance of self-growth and how taking hold of every opportunity you get to improve and acquire new skills is the key to owning every career path you take.
Time stamps:
00:41- Brett Hansen- over 20 years in the IT industry;
01:52- Meeting the right people at the right time- going back to school and getting his MBA;
02:40- Working for Dell and IBM- always focus on your client’s needs;
09:24- Strive for more - don't limit yourself and look for opportunities to grow and improve your skills;
11:54- Take ownership of your career- what’s your dream job?
16:55- After 20-plus years of working for IT industry giants, Brett joins Semarchy, a small company where he uses and implements what he's learned from his previous experiences;
24:53- How do you adapt when you transition to a smaller company?
28:21- Evolution of the holistic perspective in marketing and sales- how do you approach that customer journey?
39:56- Think long-term and see the benefits of an intent-based marketing approach.
Quotes
“So one of the things that I encourage folks who I mentor is don’t become singularly focused in your career. Certainly, you should have a clear path, certainly, you should develop your skills in a certain speciality, but there is a lot of value to be had in exploring functions that are outside of your core, looking for opportunities that are going to stretch your skills.”
“Whether you’re in marketing or product management, or product marketing or sales or any other role both IBM and Dell in their own ways really have that unflinching focus on the customer and understanding who the customer is, what are their requirements, what are their needs.”
“Throughout your career, you should always be looking for your next growth opportunity. A lot of folks are focusing on, you know, I wanna be a manager on, I wanna be a director on, I wanna be a VP, whatever the other next role in the ladder there is, that might not be what’s best for you. What might be best for you is getting some new experiences and being open to that.”
“You need to be thinking about what motivates you, what gets you out of bed every morning (...) I often find candidates who either try to tell me what they think I wanna hear based upon the job they’re interviewing for or they haven’t thought about it and either one of those to me is a red flag because I want to have someone that is really self-aware, who knows what he’s aspiring to be.”
“You do certainly need to be selfish, don’t get me wrong. It’s your career, you need to own your career but at the same time that selfishness should be one and with a real heavy focus on what’s being best for your customer and what’s being best for your employer. And if you can find that blend, I think these opportunities will naturally present themselves and there is a question of just taking advantage of those when they occur.”
“In small companies, everyone has a role and everyone has to do a role (...) You have to have the mindset that “I'm going to take something and own it.”
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Get in contact with Brett:
Semarchy social links:
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Mentions:
IBM- an American multinationaltechnology corporation;
Dell- an American technology company that develops, sells, repairs, and supports computers and related products and services;
Demand generation- a marketing strategy focused on building reliable brand awareness and interest, resulting in high-quality leads;
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