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As a service business, WTF should I be doing for Black Friday?
Manage episode 446291147 series 3340848
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Feeling confused about Black Friday? Wondering if you should jump on the bandwagon or sit this one out? Or maybe Small Business Saturday is a better option? And if you do an offer, should you use ads to promote it?! Don't worry, I've got you covered. Pour yourself a cuppa and let's dive into the world of Black Friday for service-based businesses.
Here's what we're sipping on today:
- The great debate: To Black Friday or not to Black Friday? 🤔
- Should you discount (and by how much?!)
- Selling high ticket for Black Friday without devaluing your time
- Should you use ads to promote your offer? (Spoiler: It depends!)
Whether you're planning to offer a cheeky discount, add some irresistible value, or launch a limited-time offer, this episode will give you the confidence to create a Black Friday campaign that's as enticing as a perfectly brewed cuppa on a chilly autumnal morning.
Ready to turn your Black Friday from meh to magnificent? Let's dive in! 🦁
If you enjoy the podcast, here are some ways you can continue the conversation:
Social:
Love Instagram? Click here to watch a video I made on the Warm audience trap (hint, it's something almost every client struggles with!)More of a LinkedIn fan? I'm there too! Come and follow me here: Sophie Griffiths
Free Resource:
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Work together:
Ready to build an audience of superfans who are excited and ready to buy from you?
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Got questions?
Email me here: hello@sophiegriffiths.co
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