Startup different

The Maverick Paradox Podcast

In this Short Talk episode Judith Germain speaks to David Sinkinson about startup myths and his book "Startup Different". David Sinkinson and his brother founded a SaaS company in the public safety space, building a mobile app that helped improve campus safety. They bootstrapped the business and grew it to over 350 organisations and millions of users. After 8 years, they sold the company for $40 million, which left David and his brother feeling a sense of loss and uncertainty about their identities and next steps.

Key Takeaways

• David co-founded a successful SaaS company in public safety, which was sold for $40 million
• His book "Startup Different" busts 33 startup myths based on real experiences
• Key myths addressed: "If it ain't broke, don't fix it", culture formation, and the "alpha" leadership myth
• Empathetic leadership and focusing on market validation over peer validation are crucial for startup success

In their conversation David shares that the most effective leaders are empathetic, collaborative, and focused on building strong teams and coalitions.

David Sinkinson is a proven Saas entrepreneur, podcaster and author.

You can find out more about our guest and today's episode in this Maverick Paradox Magazine article here.

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Catalysing Transformation - 1 min video

Judith's book: The Maverick Paradox: The Secret Power Behind Successful Leaders.

Judith's websites:

• Judith Germain (mentoring, Speaker, author) - judithgermain.com
• The Maverick Paradox Magazine - themaverickparadox.com
• The Maverick Paradox Website - maverickparadox.co.uk

Judith's LinkedIn profile is here, her Twitter profile (MaverickMastery) is here, Facebook here and Instagram here.