Client Conversion Strategies (Focused Action Coaching: Shruthi Sundaram) [Ep. 257]

The REAL Truth About Business: Business Growth Tips and Strategies for Online Service Providers, Small Business Owners and Entrepreneurs

In today's episode, I sit down with Shruthi Sundaram, a soul purpose coach and intuitive business guide from India. This live focused action coaching session dives deep into strategies for enhancing lead generation and client conversion, particularly for those using platforms like LinkedIn. Tune in to learn practical tips on how to update your online presence, change the way you invite potential clients, and make your offerings more digestible and compelling.

Action Steps from this episode:

1. Revamp Your Website Content: Shorten and simplify the text on your website to make it less overwhelming. Highlight your offers prominently to ensure visitors can easily understand and access them.
2. Change Your Discovery Call Name: Rename your discovery calls to something more inviting, like a "Free Intuitive Guidance Call" or "Soul Purpose Alignment Session," to reduce the negative connotation often associated with traditional discovery calls.
3. Create an Engaging Lead Magnet: Offer a free masterclass or a high-value lead magnet that allows potential clients to experience your expertise. This can double as a nurturing tool to build trust and guide them towards a more personalized service or call.

Connect with Shruthi on LinkedIn: https://www.linkedin.com/in/shruthividhyasundaram/

Work with Michelle:

If you're already doing $3-4K in monthly revenue, and you want help getting to the next level, DM me on IG with the word "private" and I'll share the details of my month-to-month, cancel anytime "back pocket" coaching offer

Keywords:

The Real Truth about Business, Shruthi Sundaram, business coaching podcast, soul purpose coach, intuitive business guide, client conversion, discovery calls, LinkedIn for business, live coaching sessions, intuitive guidance.