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Is Catalytic Marketing Right for Your Business?
Manage episode 410330863 series 2864318
Sisällön tarjoaa Colin Jeffries & Paul Frodge, Colin Jeffries, and Paul Frodge. Colin Jeffries & Paul Frodge, Colin Jeffries, and Paul Frodge tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
One this episode of the Rethink Marketing Podcast, Colin Jeffries and Paul Frodge explore the concept of catalytic marketing, which focuses on doing less with less to instill lasting change in target audiences. The conversation delves into the three C's of catalytic marketing: clarity of objectives, connections with the team and audience, and courage in constraints. How truly important are non-core investments or projects? What are some major roadblocks to embracing catalytic marketing?
Chapters:
- 00:00 Introduction
- 03:02 The Three C's of Catalytic Marketing
- 04:11 - Clarity
- 07:10 - Connections
- 10:28 - Courage
- 14:30 - Implementing Catalytic Marketing
- 15:20 - Selling Catalytic Marketing to the C-Suite
- 18:09 - Conclusion
The Rethink Marketing Podcast is available on all major podcast platforms! Subscribe to our Youtube channel or visit our website at rethinkmarketingpodcast.com where you can learn more about the show or just peruse our guest list and episode library.
We are a proud partner show of the Marketing Podcast Network.
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