From Family Business to Marketing Empire: Logan Shinholser Entrepreneurial Journey

The Small Business Safari

What does it take to transition from working with your family's business to creating a successful marketing empire dedicated to contractors? Join us as we unpack the incredible journey of Logan Schindholzer, founder of Contractor Growth Network. Logan reveals the dynamic shift from working late nights and weekends for his dad's company to spearheading his own venture, using his athletic prowess and storytelling skills to navigate the entrepreneurial safari. Expect to gain invaluable insights into overcoming small business hurdles and capturing the unpredictable nature of success, much like the Detroit Tigers’ unexpected wins.
Growing up in Maryland as a die-hard Orioles fan and embracing the entrepreneurial spirit passed down by his parents, Logan decided to forge his own path instead of joining the family business. His athletic journey, from gymnastics to collegiate diving, eventually led to his induction into the Virginia Tech Athletic Hall of Fame, underscoring the importance of personal choice and passion. Explore how these experiences helped shape Logan’s mindset and fueled his drive to innovate in marketing, particularly with groundbreaking strategies like video marketing and AI-enhanced content creation.
Learn how Logan turned the challenges of entrepreneurship into triumph, leveraging lessons from sports and marketing to empower home service companies. Discover the art of storytelling and building impactful marketing campaigns that draw inspiration from platforms like HGTV. We also delve into effective meeting leadership, customer service excellence, and the power of maintaining strong client relationships. Whether you're an aspiring entrepreneur or a seasoned business owner, Logan's journey is sure to inspire and equip you with the strategies needed to thrive.

Luvut

1. Small Business Marketing and Success (00:00:00)

2. Entrepreneurial Journey From Diving to Success (00:03:06)

3. From Navy SEAL to Entrepreneur (00:10:26)

4. Video Marketing for Small Businesses (00:21:35)

5. AI-enhanced Video Marketing Strategies (00:34:36)

6. Elevating Your Brand Through Storytelling (00:39:21)

7. Effective Meeting Leadership and Customer Service (00:46:34)