Inside Apple's Financial Empire: From Apple Pay to the Apple Card and Beyond

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In episode 2 of the Company Spotlight series we explore the world of tech companies invading the finance industry, and specifically Apple, the tech giant that's not satisfied with just dominating the smartphone market.
Apple decided to dive headfirst into the finance industry, and boy did they make a splash. With Apple Pay, you can now buy a coffee, a burrito, or even a new pair of sneakers with just a flick of your wrist. It's like magic, except it's technology.

But what's even crazier is how successful it's become. Some people even say that using Apple Pay is easier than trying to navigate the maze that is your bank's mobile app. And who can blame them? With Apple Pay, you don't need to remember your pin, your password, or even your mother's maiden name. All you need is your iPhone and a few taps, and voila, you've just made a purchase.

The Worlds most valuable company has its own Credit Card, is providing Loans, and even just announced a Savings Account! Is this the start of the tech domination within finance as well? Tune in!
Helpful Links:

• Apple and Goldman Sachs Launching Credit Card - 2019
• Apple Should Shrink its Finance Arm before it goes Bananas - 2017
• Big Tech pushes further into Finance - 2022
• Why APples Partnership with Goldman is the future of Banking - 2023
• Apple is a Hedgefund that makes iPhones - 2018
• Watchdogs take a swipe at Apple Pay - 2022
• Apple Pay and Taking over your Wallet - 2022
• Apple Pay Fees Vex Credit Card Issuers - 2021
• Goldmans Subprime Problem - 2022
• Apples Buy Now Pay Later Roll-out - 2023

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1. Inside Apple's Financial Empire: From Apple Pay to the Apple Card and Beyond (00:00:00)

2. [Ad] C-Suite Strategies (00:09:01)

3. (Cont.) Inside Apple's Financial Empire: From Apple Pay to the Apple Card and Beyond (00:09:49)

4. (Cont.) Inside Apple's Financial Empire: From Apple Pay to the Apple Card and Beyond (00:09:49)