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0 to $100K ARR in 6 months by Building in Public: Adam @ Fibbler
Manage episode 448930884 series 3602312
Sisällön tarjoaa Marketing SG and Ishaan Shakunt (Founder @ Spear Growth). Marketing SG and Ishaan Shakunt (Founder @ Spear Growth) tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Building in public - is it worth the risk?
When Adam co-founded Fibbler 6 months ago, he had one mission:
Build an audience before building the product.
So for 3.5 years, he consistently posted on LinkedIn,
engaging with his target customers.
No marketing budget.
Just authentic conversations.
Then, when it was time to launch…
Fibbler hit $100K ARR in just 180 days
Without spending a single dollar on ads
(so, yes the risk was worth it 😄)
By building Fibbler in public, Adam and his co-founder truly understood their audience's needs.
So when they built the product, the fit was perfect.
This is the exact opposite of the usual founder journey:
Build product
Search for customers
Pray for traction
Adam did it backwards:
Build audience
Understand customers
Build product for perfect fit
The result?
Instant product-market fit. Instant revenue.
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Luvut
1. TLDR (00:00:00)
2. Intro (00:00:53)
3. Deep Dive (00:01:28)
4. Outro (00:38:38)
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