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Why is fast food so expensive now?
Manage episode 445784158 series 2701408
There’s a growing shift in consumer sentiment about the fast-food industry. As inflation pushes menu prices steadily upward, more people are asking themselves if that weekly trip to Taco Bell, Wendy’s, or KFC is still worth the cost. ‘Fast Company’ senior editor Christopher Zara breaks down the economics of fast food and discusses what companies are doing to try and lure customers back to the drive-through. Also, ‘Fast Company’ senior staff editor Jeff Beer discusses the most recent advertising fails and successes, from Heinz’s racially tone-deaf imagery to the surprisingly popular combination of Grimace and the New York Mets.
218 jaksoa
Manage episode 445784158 series 2701408
There’s a growing shift in consumer sentiment about the fast-food industry. As inflation pushes menu prices steadily upward, more people are asking themselves if that weekly trip to Taco Bell, Wendy’s, or KFC is still worth the cost. ‘Fast Company’ senior editor Christopher Zara breaks down the economics of fast food and discusses what companies are doing to try and lure customers back to the drive-through. Also, ‘Fast Company’ senior staff editor Jeff Beer discusses the most recent advertising fails and successes, from Heinz’s racially tone-deaf imagery to the surprisingly popular combination of Grimace and the New York Mets.
218 jaksoa
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