Sales Communication julkinen
[search 0]
Lisää
Download the App!
show episodes
 
As a small business owner, you know copywriting is one of the essential “skills to pay the bills.” But how often do you sit down at your laptop and struggle with knowing what and how to write? You’re not alone. It’s difficult to write your own copy (even for pro copywriters). Plus, when you’re juggling a family, clients, and a team... there just isn’t enough time in the day to do it all. It’s why sending an email to your list or updating your website never gets crossed off your to-do list. E ...
  continue reading
 
Loading …
show series
 
Are you staring at the calendar wondering how you'll get all your content created before the year ends? Well, you’re in luck because I'm sharing one of my favourite copywriting prompts, "My Favourite Thing". This prompt consistently helps my Joy of Copy Club members create engaging email content in record time. I'll walk you through exactly how to …
  continue reading
 
Is your copywriting taking too long and still not getting the results you want? In this episode, I’m walking you through how to go from feeling confused and overwhelmed about your copywriting to becoming confident and efficient. I share my proven strategies that have helped countless business owners write everything from weekly emails to sales page…
  continue reading
 
Have you ever found yourself staring at a blank page, struggling to start writing? In this episode, I'm sharing three mind-blowing secrets I wish I'd known before becoming a professional copywriter. Drawing from my experience in both the nonprofit sector and as a self-employed copywriter, I’m diving into why pro copywriters never start from scratch…
  continue reading
 
I’m coming in hot on this episode with a very special invitation you’re not going to want to miss! If you've ever found yourself staring at a blank page, unsure of what to say or how to say it, this episode holds your ticket to copywriting freedom. Join me to learn about my upcoming free masterclass where you can discover how to banish writer's blo…
  continue reading
 
You've probably heard the supposed secrets to small business success: posting 5 times a day on Instagram, going viral on TikTok, adhering to a strict 5 am morning routine, or constantly churning out new digital products. But are these really the keys to small business success? As someone who's built a highly profitable and surprisingly relaxed serv…
  continue reading
 
In this episode, I’m introducing an exciting new segment of the podcast called "Pick My Brain," where I answer your burning questions about copywriting, messaging, marketing, and sales. To kick this segment off, I'm tackling a question that many content creators struggle with: How to consistently come up with fresh ideas for podcasts, emails, and o…
  continue reading
 
I’m all about finding the easy, simple way to do things, so in this episode, I’m sharing my approach to a simple yet effective marketing strategy: the monthly marketing moment. As a copy coach and sales strategist, I’m breaking down how hosting regular, low-key workshops or Q&A sessions has helped me grow my email list, build authority, and foster …
  continue reading
 
I’m taking a much needed detour on this episode to address a common issue many of us entrepreneurs face: feeling overwhelmed by the multitude of tasks and systems needed to run a successful business. Through two real-life examples from my recent coaching calls where this exact topic came up, I illustrate how both new and experienced business owners…
  continue reading
 
Recently, I almost marked an email as spam—from someone I know and follow! Why? Because her name wasn’t in the sender section. I had no idea it was from her and thought it was spam, which could have hurt her deliverability. I don’t want this to happen to you! In this episode of ill communication, I’m diving into the importance of putting thought an…
  continue reading
 
Thinking about running a flash sale? Then this episode is for you. In this replay episode, I'm sharing one of the best ways to get a little revenue boost or book a few more clients into your calendar, the 5P Flash Sale Formula. This formula is the best way to make your flash sales faster, easier, and more profitable! Topics covered in this episode …
  continue reading
 
In this episode of ill communication, I’m sharing a rebroadcast of an episode I recorded with my friends Rob and Kira over on The Copywriter Club podcast. I have had several copywriters reach out to me after listening to this episode because in it I talk about some of the practical and tactical ways I started my freelancing business, how I find cli…
  continue reading
 
Do you love your bio? As business owners, a bio is something we all need, and it’s one of the first things we write for our business. In this replay episode of ill communication, I’m sharing one of my most popular episodes of all time. It's the number one most downloaded episode on my podcast, and I think it's because it answers a big pain point or…
  continue reading
 
In this episode of ill communication, I’m turning the tables… on myself. Instead of me doling out the advice and wisdom and coaching, I’m GETTING advice and wisdom and coaching from an incredibly smart speaking and messaging coach, Heather Sager in a rebroadcast of her podcast, Hint of Hustle. In this conversation, she helped me zero in on my zone …
  continue reading
 
In this episode of ill communication, I’m continuing our Greatest Hits series and this episode is one of my personal favorites. It’s all about the Rule of 3. This rule is a way to organize your copy and your thoughts into a pattern that is memorable to our human brain. You’re going to find out why the Rule of 3 is a powerful tool to have in your ma…
  continue reading
 
Today you’re going to meet one of the most favourite people I’ve met in this online business world - Emily Reagan. To go along with our summer playlist, I’m sharing a replay from her podcast where she had me on as a guest. In this rebroadcast episode, you'll hear about my journey to becoming a freelance copywriter, and why I think there's a lot of …
  continue reading
 
We are trucking along on our summer playlist programming and I’m sharing another Greatest Hit with you today! It’s one of my most popular episodes about why GenX women are an untapped market. They call us the Slacker Generation. The Forgotten or Lost Generation. The Latchkey Generation. But I like to think that we are the generation that had the be…
  continue reading
 
In this episode of ill communication, I’m sharing another Greatest Hits episode, and this is one that I know really struck a chord with many of you. It’s why the world needs to hear from more women in business. Have you ever struggled with self-confidence and self-worth? You’re not alone in feeling like that. Women are generally socialized and cond…
  continue reading
 
In this episode of ill communication, I'm digging into my archive and rebroadcasting one of the top fan-favorite episodes. This quick episode will help you write stronger, clearer, and more compelling copy by removing one simple word. We are talking about the trouble with “that.” You may be surprised to find you can eliminate it (and other unnecess…
  continue reading
 
Can you believe this is the 100th episode of ill communication? That’s a lot of talking! To celebrate, I’m dedicating this episode to you -my listeners, my community, and my clients who come back every week! I'm so excited to share your insights, your questions, and your comments as we celebrate 100 episodes of the ill communication podcast togethe…
  continue reading
 
Hoping to take it easy in your life and business this summer? You’re going to love this episode! I'm sharing three things I'm doing this year to make my business and life easier over the summer. Maybe you can take one of these ideas and do it for yourself, or maybe something I share will spark a new idea for you and help you create some space in yo…
  continue reading
 
What’s in a name? As a copywriter, this is a question I get asked a lot. Several factors go into writing a scroll-stopping, attention-getting name. So in this episode, I'm giving you five quick tips to keep in mind when you're brainstorming and creating names for your products, services, newsletters, webinars, freebies, events, blogs, or podcasts. …
  continue reading
 
What’s your ideal summer? For me personally, I’m looking for a summer of ease. I want to work a little less, check out some summer music festivals, go camping, and read a few fiction books. Whatever your goal is, I want to help you set yourself up for success! In this episode of ill communication, I’m sharing a workshop I’m hosting next week to hel…
  continue reading
 
Thinking about using AI in your business? In this episode of ill communication, I’m answering a question I get asked all the time as a copywriter- what I think about AI. I’m sharing my honest thoughts on using AI and ChatGPT as well as some mind-blowing ways you can use it to elevate your life and business. Topics We Cover in This Episode: A sneak …
  continue reading
 
Want to turn your complicated and confusing copy into simple, powerful messages that create sales? I have you covered. This episode of ill communication is the final episode in the mini-series on simplicity in sales! Join me as I share some powerful insights and trends I'm seeing in online marketing and sales and how to avoid the curse of TMI (too …
  continue reading
 
Are you holding back on making an offer because you don't have it up on your website or on a designed landing page? If so, this episode is for you. We are in the middle of a little series all about simplicity in your business, and in this episode, I’m sharing a super simple sales strategy with you. This is how you can make $150k from an ugly Google…
  continue reading
 
Are you overcomplicating your sales copy? Many of us do this! So in this episode, I’m sharing a very simple copy recipe that you can use today. This particular copy recipe is one of the most simple recipes you'll find, and it can be used for many of your copywriting needs. Topics We Cover in This Episode: What this simple and effective copywriting …
  continue reading
 
Are you procrastinating financial tasks in your business? You’re not alone! In this episode of ill communication, I sat down with my Money Coach, April Stroink, to talk about some stress-free financial management tips from the Profit First system. Topics We Cover in This Episode: Why the Profit First system is the perfect system for small businesse…
  continue reading
 
Ever feel overwhelmed by all of the advice for your business out there? There is so much advice being given online. From content to templates to tutorials to blueprints, and roadmaps- it goes on and on! It’s impossible to follow what everyone is saying. In this episode of ill communication, I'm sharing how to decide which advice you should take abo…
  continue reading
 
It’s Blah Blah Blah Day! Yes, you heard that right! It's a day to tune in to the voices telling us to do something. Maybe it was your spouse telling you to take out the garbage, or your financial coach telling you to incorporate your business. In this episode of ill communication, I’m sharing how you can use this day to complete all of those small …
  continue reading
 
In this episode of ill communication, we are doing a follow-up on the episode last week all about the anatomy of a great storytelling email. In that episode, I shared the essential components of a storytelling email: the hook, story, segue, and so-what. Now, I’m diving deeper into what a segue is and how to write one for your storytelling emails. T…
  continue reading
 
Let’s dive into something that trips up a lot of people when they sit down to write an email -how to weave in a personal story. I know a lot of business owners want to write emails like this… but they think it’s super hard or complicated. But guess what? It’s not! So in this episode of ill communication, I’m sharing The Anatomy of a Great Storytell…
  continue reading
 
It’s no secret that I love the Beastie Boys. They actually inspired the name of this podcast! Their autobiography is where my love of the Beastie Boys collided with my love of the written word. The Beastie Boys Book is a masterclass in writing and storytelling. In this episode of ill communication, I’m sharing three important things that the Beasti…
  continue reading
 
I am very, very close to hitting an important milestone in my business - crossing the million-dollar mark in lifetime revenue. It’s a pretty huge deal for me, so in this episode of ill communication, I want to share 7 unconventional success strategies for entrepreneurs who are ready to hit that million-dollar mark too. Topics covered in this episod…
  continue reading
 
Ready to stop procrastinating in writing your weekly newsletter? I have you covered! In this episode of ill communication, I’m sharing a brilliant writing prompt with you that can be used in your weekly newsletter, blog post, social content, or to inspire a podcast episode. This episode is short, sweet, and actionable so grab your notebook or a fre…
  continue reading
 
If you’ve been in online business for even just a minute… you know you need a way to attract ideal buyers or leads to your business. And while you may have followers who double-tap your content, that doesn’t make them qualified leads. That’s where lead magnets and email marketing come in. In this episode of ill communication, I'm sharing seven step…
  continue reading
 
Let’s state the obvious: no matter how big or small your business is, you need an email list. Your email list is a critical asset in your business because it is your list and your data. You own it, and these are your relationships. I know that the idea of having an email list can be overwhelming, So in this episode of ill communication, I want to d…
  continue reading
 
Wondering if copy coaching is right for you? Live copy coaching is just a part of what we do inside the Joy of Copy Club and my members have said that they love it. In this episode of ill communication, I wanted to share with you a little insider peek into what kinds of topics or questions people can bring to these open coaching calls or Q&A sessio…
  continue reading
 
Have you ever struggled with self-confidence and self-worth? You’re not alone in feeling like that. Women are generally socialized and conditioned not to trust our own expertise and when we do, we are often not heard or ignored. It's no wonder we struggle to show up and present ourselves with authority, confidence, and command! In this episode of i…
  continue reading
 
It’s time to remove the jargon from your marketing and copywriting! Why? When you use industry jargon and buzzwords in your messaging, you risk alienating your audience and making them feel stupid or left out. So in this episode of ill communication, I want to share a couple of really quick and easy strategies to help you eliminate jargon from your…
  continue reading
 
In this episode of ill communication, I’m sharing a candid look at being a copywriter and entrepreneur in 2023 and 2024. 2023 was definitely harder than I expected, but I have a lot of things I’m excited about in the new year that I can’t wait to tell you about. So grab your favorite drink, have a seat, put your feet up, and get cozy. I’m getting a…
  continue reading
 
In this episode of ill communication, I’m talking about a critical piece of infrastructure all small businesses need in 2024. I’m referring to your email marketing and email newsletters. I’m sharing everything you need to know about email marketing this year including some email best practices, what’s working, and what’s not working. Plus, I need t…
  continue reading
 
As a podcast dedicated to sharing copywriting formulas, it’s a wonder I have made it this far without sharing the formula I’m sharing today. This may be the most famous, most well-known, and most-used copywriting formula of all time. Of course, I’m talking about PAS - problem, agitation, solution. It's a classic, proven formula, but it can be a lit…
  continue reading
 
If you’ve ever wanted to figure out the secret to increasing the engagement on your emails or posts, it comes down to this one, super important thing. The hook. In this episode of ill communication, I’m sharing 10 scroll-stopping hooks to get more engagement on your emails and posts. Topics covered in this episode include: How you can lead with som…
  continue reading
 
Happy New Year, sweet friend! Because it's the New Year, it's the perfect time to celebrate and be grateful for the wonderful things that happened over the past year. It's also a time to reflect on and grieve some of the heartbreaks we might have had in 2023, and it's a good time to think about the coming year. That's why in this episode of ill com…
  continue reading
 
In this episode of ill communication, I’m doing something a little different. I’m turning the microphone over to you! I put up a social media poll and asked my email subscribers for questions about copy, copywriting, sales, and messaging. So I'm answering a few of those questions in a special end-of-the-year Ask Me Anything episode. Topics covered …
  continue reading
 
Welcome to the third and final installment of our mini-series on Brand Voice, Brand Voice Guides, and writing with more personality! In Part 3, you’ll find easy and simple ways to infuse more of your beautiful voice and personality into your copy and messaging. So grab your Mini-Voice Guide and let’s get busy! Topics covered in this episode include…
  continue reading
 
In this episode of ill communication, we’re diving into part 2 of a mini-series on refining, defining, and documenting your brand voice - or your verbal identity. Your Brand Voice is the words you use, the tone with which you communicate, the rhythm and cadence of your speech and writing, and your personality. Join me as I lead you through the step…
  continue reading
 
In this episode of ill communication, we’re talking about something that improves the impact of your copy, and the effectiveness of messaging. It’s something that helps you stand out and shine in the marketplace… especially in a world where we’re seeing more and more copy generated through AI or bots. Understanding this topic is what separates the …
  continue reading
 
Wondering how you can take your emails to the next level? I’m doing something a little different in this episode of ill communication. I've dug into my email archive and pulled out one of the best emails I've ever written and sent to my list. It had a huge open rate, click-through rate and got a ton of replies and engagement. I will read the email …
  continue reading
 
Looking for a writing prompt that you can send to your list, even if you’ve ghosted it for a little while? You’re in luck! In this episode of ill communication, I am sharing a simple writing prompt that is great for creating connection with your audience, building the “Know, Like, and Trust”, and delivering value. Topics covered in this episode inc…
  continue reading
 
Loading …

Pikakäyttöopas