Parhaat Marketing Kites Podcastit (2024)

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EP 144: (Replay) How Sarah Nealy made $240k in Her First Year in Private Practice 21:24

3d ago21:24

21:24

In today’s episode I sat with a really inspirational story on how this therapist started their practice and in the first year and almost crossed $240K in revenue as a solo private practice without burning out. In today’s episode, Sarah talks to us about: Where the revenue came from: a mix of individual clients and groups The marketing strategy she …

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Ep11 – How to increase your profit making data based decisions – Crossing the Desert – Fortis 43:08

9d ago43:08

43:08

In this episode, entrepreneurs launch their business based on precise calculations. They go all-in: putting in all their savings, taking out loans, selling their car — all to open a great spot and spend everything in 3 months. Will they manage to turn a profit within those three months? The hero of this episode is Rakesh Jain, the founder of Hive B…

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EP 144: Systematize and Scale Your Practice with Shaelene Kite 26:00

10d ago26:00

26:00

This is such a jam-packed episode! Shaelen is a wealth of information around group practice building, and handling entrepreneurship as a boss. She’s a mom and multi-business owner, international speaker, and runs her DBT group practice in New Jersey. On today’s episode, we cover: Shaelene’s story of starting a group practice with 7 clinicians, watc…

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Stop listening to the customer with Adam Ferrier 38:49

13d ago38:49

38:49

Show notes * Adam’s agency Thinkerbell * Adam’s book: Stop listening to the customer Summary * Adam Ferrier challenges the idea of being "customer-obsessed," arguing that brands lose their identity by focusing too much on consumer needs. * He believes brands should prioritize their own values and what they stand for instead of solely catering to cu…

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Allen Adamson- Metaforce 50:49

15d ago50:49

50:49

The latest Inspiring Futures episode features an interview with Allen Adamson of Metaforce. Allen is a seasoned executive with experience client side at Unilever and in the agency world with the likes of Landor, Y&R, and Ogilvy. He has taken his extensive experience in both worlds to build his own consulting company that's focused on helping client…

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Ep 143: Be Delusional + Mindset Strategies with JaCarie Owens 21:11

17d ago21:11

21:11

I only have one requirement for the therapists who listen to this podcast: be a bit delusional. I discuss why this is vital for our field and how important it is for you to dream bigger and have a vision that isn’t always steeped in reality. In today’s episode, you can expect to hear abo A solo rant on why delusion is a requirement to be successful…

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Ep10 – How to Build a Business with Arab Identity – Crossing the Desert – Fortis 37:04

23d ago37:04

37:04

In this episode, a student project evolves into a lifelong endeavor. Stickers are revealed to have a thousand-year history. Despite attacks from critics, mutual understanding prevails. And karak flows through our veins. This time, Isaac interviews Raghad Murad, the founder of the Waggish sticker and merch brand. They discuss cultural references, Ar…

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Episode 142: Building & Selling a Cash Pay Group Practice as a Single Mom with Jessica Harris 25:14

24d ago25:14

25:14

In today’s episode I sit down with Jessica Harris to talk about how she built and sold her group therapy practice. She tells us her story around how she managed to build her group practice, along with her struggles along the way. In today’s episode we talk about: Jessica’s biggest struggles in building her group practice, burnout and her self-care …

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EP 141: What I Would do if I Needed 5 New Private Pay Clients This Month 17:33

1M ago17:33

17:33

In today’s episode, I sit down and discuss what I would do in quarter 4 if I needed 5 (or more) private pay clients for my practice. In today’s episode I cover: The #1 thing I would focus on if I were looking for more private pay practice The thing that holds therapists back the most when marketing in 2024 How to prep your practice for 2025 by mark…

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The Future of Creative Services- Joe Nash and Patrick Kizny 1:04:53

1M ago1:04:53

1:04:53

The latest Inspiring Futures podcast is a discussion with Joe Nash and Patrick Kizny about the current and future state of creative services and creative studios. Joe was formerly the Director of Business Strategy at Buck and the co-founder of Slate. Patrick runs Futurecrafting which provides strategic advisory services to brands and companies and …

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Effective brand-building with Grace Kite 31:01

1M ago31:01

31:01

Here are the key takeaways from the podcast: * Effectiveness in marketing: It's about ensuring that marketing efforts, particularly advertising, achieve their intended goals, whether that's awareness, behavior change, or sales. * Econometrics simplified: Econometrics uses data to determine if a marketing campaign worked by analyzing both the campai…

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Ep9 – How to win the competition – Crossing the Desert – Fortis 48:11

1M ago48:11

48:11

You'll hear two stories. Daniel van Dooren and his partner Scott Chambers First had founded their surfing school on an empty market: no competitors, small community of surfers – and nobody else knew you could surf in Dubai. Galina Volgach started a real estate agency — to compete with thousand agencies in Dubai. In their stories businesses from bei…

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EP 140: Marketing 101 | What I did when my group practice slowed down 17:12

1M ago17:12

17:12

In today’s episode, I sit down and go over how I handle when my group practice slows down today vs. what I used to do. This is a good episode to listen to if you have a team or feel a lot of pressure to fill someone’s caseload and it’s not working the way you hoped. In today’s episode, I go over: The mindset I used when things slowed down in the gr…

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Lori Bartle- Cultivagency- From Account Management to Account Leadership 54:56

1M ago54:56

54:56

The latest episode of the Inspiring Futures podcast features an interview with Lori Bartle of Cultivagency. Lori has over two decades of experience in Account Management although she much prefers to call it Account Leadership. In our conversation, we discuss some of the challenges the discipline faces and the critical importance of a role that brin…

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Tom Suharto - Global Strategy Lead - Forsman & Bodenfors 55:37

2M ago55:37

55:37

The latest episode of Inspiring Futures features an interview with Tom Suharto, Global Strategy Lead at Forsman & Bodenfors. Tom started in market research (quant) worked with Hall and Partners and helped to establish their office in Shanghai and then on to Wieden in Shanghai to work on Nike, Disneyland, and then to the Portland office to work on N…

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EP 139: 7 Figure Practice Spotlight: An Admin Makes or Breaks a Group Practice with Leah Clionsky 26:15

2M ago26:15

26:15

In today’s episode, I sit down with group practice owner, Leah Clionsky to talk about how she built her team of 11 group practice. Leah has experienced a lot of success since she started her practice. She’s been able to experience what it’s like to run a freedom-based business that provides an amazing impact on her community, a good income for her …

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Season 2 – Trailer – Crossing the Desert 1:44

2M ago1:44

1:44

Get ready for another thrilling journey in Season 2 of Crossing the Desert! This time, our host isn’t just finding his footing—he’s making bold moves, taking bigger risks, and facing tougher challenges as he continues his mission to launch a business in Dubai. With new obstacles around every corner, Season 2 dives deeper into the highs and lows of …

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EP 138: Fall Prep for Entrepreneurial Therapists 22:31

2M ago22:31

22:31

In today’s episode, I discuss preparing for the fall in private practice. I love September as a mom and getting back into ‘back to school’ routines for both my practice and home. I like to embrace the change and chaos and use it as a time to reset. This can be a great time to reset at home so new routines and schedules don’t feel as chaotic. In tod…

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Is brand strategy bullsh*t? 56:13

2M ago56:13

56:13

As a brand designer, Austin experienced a similar journey to mine, he learned about the power of brand strategy and started offering it to clients. Things were great. But on that journey towards becoming a strategist, he also noticed that some things were broken in this new ‘era’ of strategic brand designers.We explore the following topics: * Is Br…

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Hyphenated- 4 Years On- William Esparza and Kelli Roberston 1:01:44

2M ago1:01:44

1:01:44

When Hyphenated was awarded Silver, West Coast in Ad Age's Small Agency of the Year Awards the publication wrote the following introduction. "When William Esparza and Kelli Robertson left their roles at R/GA in 2019 to establish their own creative agency, they chose the name Hyphenated to reflect the agency’s aim of bridging the gap between brands …

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EP 137: How a Therapist in Private Practice can Plan Her Career Around Motherhood 16:15

2M ago16:15

16:15

In today’s episode I have an honest talk about planning your career around motherhood as a therapist in private practice. This isn’t something that is talked about regularly and I wanted to shed more light to it. In today’s episode, I discuss: Planning your schedule and energy levels around early motherhood Childcare and your own expectations of wh…

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EP 136: Real Talk: What I’ve Learned about Getting Sponsors & Working with Brands as a Therapist 23:07

2M ago23:07

23:07

In today’s episode, I sit down and share what I’ve learned about working with sponsors and brands as a therapist. It’s a whole new world and it’s definitely not something we were taught how to do in graduate school. So I wanted to share what I’ve learned thus far and what I wish I would’ve known. In today’s episode, I cover: How I started out worki…

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EP 135: Favorites Books of 2024 & Current Routine 27:50

2M ago27:50

27:50

In today’s episode, I sit down and record some of the best books I’ve read this year. It’s a mixed bag of financial books, personal development books, a spiritual book In today’s episode, I discuss: How I fit reading into my day-to-day life as a busy mom My current favorite financial book, a spiritual book I like, and some personal development book…

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EP 134: Top Revenue Streams for Therapists in 2024 & How Much You Can Make 22:41

3M ago22:41

22:41

Today’s episode is for any entrepreneurial therapist who has the idea to create additional revenue streams for their practice and wants to know what to create and how much money they will make. In today’s episode, I cover: Additional revenue streams that are working really well in 2024 for therapists How much you can expect from each revenue stream…

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S1E7: Steve Park and Park Embroidery Design 30:15

3M ago30:15

30:15

Main Street Moxie rolls on with Steve Park of Park Embroidery Design in Greenwood, Indiana! Hosts Troy and Lennon chat with Steve about the starts, stops, and restarts in growing a business, and what he sees as needs for the community. Park Embroidery Designs contact information here: yellowpages.com/indianapolis-in/mip/park-embroidery-designs-4820…

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Ep8 – How to outsource manufacturing – With Botanist’s Simona Sotirovska – Crossing the Desert – Fortis 33:55

3M ago33:55

33:55

In this episode, Isaac discovers that to own a home care products brand, you don’t need your own production, equipment, or even your own formulas. In the modern world, you can own a restaurant without having a kitchen or a dining space. You can own a bakery without buying flour or hiring bakers. Isaac talks to Simona Sotirovska. She and her partner…

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EP 133: Announcing Podcast Week + How I plan to hit 100k downloads 12:01

3M ago12:01

12:01

In today’s episode, I announce Entrepreneurial Therapist Podcast Week! This is definitely an episode to listen to if you want a peek into why I’m doing this and how you can be a part of it, too. I discuss: My lofty goal of hitting 100,000 downloads by the end of the year Why I set that goal and hope to achieve it How to manage a podcast like it’s o…

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S1E6: Teri Bair and A Trophy Business 11:35

3M ago11:35

11:35

After an editing hiatus, Main Street Moxie is back with Teri Bair from A Trophy Business in Franklin, Indiana! Finn and Jon chat with Teri about her hometown roots, starting the business, and what she likes about working in Johnson County. Find A Trophy Business on Jeff Street in Franklin, and learn more here: https://www.franklincoc.org/a-trophy-b…

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Jonathan Wise- CoFounder - Purpose Disruptors 1:02:23

3M ago1:02:23

1:02:23

The latest Inspiring Futures podcast features an interview with Jonathan Wise one of the co-founders of the non-profit Purpose Disruptors. Jonathan was once a strategist at JWT, but quit his job to study for an MBA in Sustainability. In the episode, we discuss his journey and transformation, what Purpose Disruptors is, and how it is trying to impac…

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EP 132: How to go Viral: Biblical Therapist from 0 to 24K followers + Content Creation Hacks 31:25

3M ago31:25

31:25

In today’s episode, I sit down with Scale Up Mastermind Alum, Britt Skinner. This is part two of our first episode that we recorded about a year ago to follow up on the success she’s experienced in her business since. Today we cover: How Britt grew her Instagram account from 0 to 24k followers and how this impacted her practice and additional reven…

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Ep7 – How To Sell If You Are More Of A 'Product Person' – With Skin Concept’s Aisha Chishti - Crossing The Desert - Fortis 41:30

3M ago41:30

41:30

Budget numbers, big sales that can ruin a business, story about scummers, and tips on how to find suppliers – in this episode Isaac talks to Aisha Chishti. Aisha runs Skin Concept, a brand of handcrafted self-care products. It is very important for Aisha that everything is made by hand and from scratch, all products are sustainable and at the same …

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EP 131: 3 Non-Business Things I Did to Increase My Revenue 21:45

3M ago21:45

21:45

In today’s episode, I give you an overview of what I did to increase my revenue: and it’s not what you typically hear. I talk about things that surprised me and how being deliberate about these 3 things continue to be important to my personal and business growth. In today’s episode: I discuss the growth mindset I need to be surrounded by when choos…

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EP 130: How Therapists Can Become a CE Provider for Additional Revenue with Andrea Brognano 20:18

4M ago20:18

20:18

Today’s episode is a very tactical one, where I sit down with Andrea Brognano and discuss how therapists can become CE providers to provide an additional revenue stream into their practice. Andrea walks us through: The business side of becoming a CE provider: Is it profitable and worth it? Being detailed and thorough with the application Which boar…

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Dr. Grace Kite- Founder- Magic Numbers and Magic Works 53:53

4M ago53:53

53:53

The latest episode of Inspiring Futures features an interview with Dr. Grace Kite, the founder of Magic Numbers and Magic Works, an analytics-focused consultancy that helps companies and brands understand how they grow. In our conversation, we discussed the challenges and importance of being strategic when understanding the factors behind growth, t…

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Ep6 – How To Delegate Work To Employees: Standardization, Hiring, Control – With Arabiatee’s Lidia – Crossing The Desert – Fortis 40:06

4M ago40:06

40:06

Lidia has developed her own method of teaching Arabic. It turned out to be so good that native-speaking Arab teachers invited her to teach it to them, and the students began to speak after the third lesson. In this episode, Lidia shares insights into transforming her teaching method into a thriving business, detailing her processes for hiring, onbo…

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EP 129: Scale Up Therapists, This is Why You Haven’t Hit 7 Figures Yet (and what to do about it) 29:57

4M ago29:57

29:57

In today’s episode, I sit down for a real talk episode about why you’re not making 7 figures yet and what to do about it. This is an honest conversation- with some hard truths- for you to start understand what is actually holding you back in building your business as an entrepreneurial therapist. Today’s episode is geared for therapists who want to…

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EP 128: Becca Post on How She Hires in Group Practice & Building her own Therapy Model 25:15

4M ago25:15

25:15

In today’s episode, I talk with Becca Post about the unique way she looks at building her group practice. This is a great episode for anyone interested in becoming a group practice owner, or who already is and needs inspiration and motivation. Becca talks about: The process of hiring therapists in her group practice and being selective Adding coach…

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Beth Bentley - Tomorrowism 1:04:41

4M ago1:04:41

1:04:41

The latest Inspiring Futures episode features an interview with Beth Bentley the co-founder of consultancy Tomorrowism. Beth's experience includes- Deputy Head of Strategy- Adam & Eve, London Executive Head of Strategy- at Wieden&Kennedy- London SVP Strategy Virtue at Vice. She is also the author of a best-selling book, was the Chief Strategy Offic…

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The 5 brand religions with Kristof De Wulf 48:21

4M ago48:21

48:21

Discover the 5 key brand religions, their core beliefs, and how they can apply to your brand. Important links * Download the white paper to take a deep dive into the 5 brand religions * Kristof on LinkedIn * The episode with Jan Verlinden (Ritchie) Creative business company One of the biggest challenges in my own career has been trying to convince …

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Ep5 – How To Manage A Business And A Family – With Mumz And Munchkinz’ Hannah – Crossing The Desert – Fortis 36:05

4M ago36:05

36:05

There was a time when Hannah’s business had three directions at once: furniture production, a clothing brand for children, and events for children and their moms. And all of it while being a mom to three kids. It’d been too much so she had to prioritize and rebuild her business. Now her family and her business are growing together in synergy.If you…

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Caroline Johnson- Co-Founder- Business Model Company 1:01:16

4M ago1:01:16

1:01:16

The latest Inspiring Futures podcast features an interview with Caroline Johnson- Co-Founder of The Business Model Company. Caroline worked at Grey but then worked at KPMG as a consultant. The Business Model Company advises agencies on how to evolve their business models to generate value for their clients and increase revenues and profitability fo…

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EP 127: (SOLO) Ask Me Anything: Marketing, Social Media, Childcare, Podcasting 31:27

4M ago31:27

31:27

In today’s episode I sit down and record an episode on ask me anything. You all submitted questions from Instagram about private practice and managing my day-to-day life, and I have answers! In today’s episode I cover: The best marketing advice I’ve ever received Structuring childcare + my mom’s death and being a therapist after Starting my practic…

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Andy Nairn- Co-Founder- Lucky Generals 1:12:43

5M ago1:12:43

1:12:43

Andy Nairn co-founded Lucky Generals- an ad agency with offices in London and New York. Beyond running an agency, Andy has written a best-selling business book "Go Luck Yourself" and has just completed his first novel- "Trail of Blood" a murder mystery set 500 years ago on the border between England and Scotland. Some quotes from our chat. On Pitch…

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EP 126: How Therapists Can Add Intensives into their Private Practice with Amanda Buduris 23:44

5M ago23:44

23:44

In today’s episode, I sit down with Amanda Buduris, who specializes in helping therapists scale beyond 1-1 and start therapy intensives. If you’ve ever had an interest in adding intensives into your therapy practice, this is the episode for you. In today’s episode we cover: What it takes to start offering intensives in your practice The financial s…

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Maz Karimian- ustwo 59:26

5M ago59:26

59:26

Maz Karimian heads up strategy at ustwo an employee-owned product design company that brings emotional game-inspired thinking to product design—some key quotes from our conversation below. About ustwo “Monument Valley is the game and the game series That was so successful that usTwo games was split off as a sort of a separate sister entity, still u…

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Ep4 – How To Build A Side Business While Working A Full Time Job – With Levant’s Wajda Khalidi – Crossing The Desert – Fortis 40:21

5M ago40:21

40:21

In the fourth episode of Fortis’s Crossing The Desert, Isaac is joined by Levant's Wajda Khalidi. Wajda shares her journey of balancing a demanding office career while slowly building her business step by step. She discusses the importance of patience and persistence, the challenges of maintaining product quality, and how she turned personal challe…

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EP 125: How Therapists Can Handle a Summer Slump in Private Practice 24:09

5M ago24:09

24:09

In today’s episode, I sit down and give you a detailed playbook for handling a summer slump. This is a very tactical episode where I go over exactly what I would do when calls go down in the summer months. In today’s episode I cover The ideal scenario of taking a summer sabbatical How to plan financially for a summer slump Your marketing should not…

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EP 124: Balancing Motherhood and Private Practice with Elisabeth Emmerich 21:04

5M ago21:04

21:04

Today’s episode is a super honest conversation between Elisabeth and I around balancing motherhood and private practice. Elisabeth discusses how she balances her own practice with motherhood and figuring out what each season of motherhood might look like. In today’s episode we cover: Creating your own family values so you know where to put your ene…

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Daniel Groh- Satisfy Running 58:40

5M ago58:40

58:40

Daniel Groh heads up brand at Satisfy Running. In this interview, we discuss the transformed state of the running category and Satisfy's place within it. How the brand leans into personal expression and appeals to those who want to express themselves beyond the traditional players and the traditional running silhouette. How it's leading the charge …

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Ep3 – How To Deal With People Copying Your Designs - With Tica's Omar & Dina - Crossing The Desert - Fortis 33:31

5M ago33:31

33:31

“So I sad: this is not your design, this can’t be right. And the guy said: what are you going to do about it?” I am Isaac, an entrepreneur who just moved to Dubai. In this episode, I interview Omar and Dina, the owners of the brand Tica’s . They will tell you what happened when they found their products being copied and the innovative business idea…

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