RECO12 podcast

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Insights Unlocked

1
How Anthropologie gets omnichannel right (and what to learn) 27:29

13 päivää sitten27:29

Toista Myöhemmin

Listat

Tykkää

Tykätty

27:29

Episode web page: https://tinyurl.com/2b3dz2z8 ----------------------- Rate Insights Unlocked and write a review If you appreciate Insights Unlocked , please give it a rating and a review. Visit Apple Podcasts, pull up the Insights Unlocked show page and scroll to the bottom of the screen. Below the trailers, you'll find Ratings and Reviews. Click on a star rating. Scroll down past the highlighted review and click on "Write a Review." You'll make my day. ----------------------- In this episode of Insights Unlocked , we explore the evolving landscape of omnichannel strategies with Kate MacCabe, founder of Flywheel Strategy. With nearly two decades of experience in digital strategy and product management, Kate shares her insights on bridging internal silos, leveraging customer insights, and designing omnichannel experiences that truly resonate. From the early days of DTC growth to today’s complex, multi-touchpoint customer journeys, Kate explains why omnichannel is no longer optional—it’s essential. She highlights a standout example from Anthropologie, demonstrating how brands can create a unified customer experience across digital and physical spaces. Whether you’re a marketing leader, UX strategist, or product manager, this episode is packed with actionable advice on aligning teams, integrating user feedback, and building a future-proof omnichannel strategy. Key Takeaways: ✅ Omnichannel vs. Multichannel: Many brands think they’re omnichannel, but they’re really just multichannel. Kate breaks down the difference and how to shift toward true integration. ✅ Anthropologie’s Success Story: Learn how this brand seamlessly blended physical and digital experiences to create a memorable, data-driven customer journey. ✅ User Feedback is the Secret Weapon: Discover how continuous user testing—before, during, and after a launch—helps brands fine-tune their strategies and avoid costly mistakes. ✅ Aligning Teams for Success: Cross-functional collaboration is critical. Kate shares tips on breaking down silos between marketing, product, and development teams. ✅ Emerging Tech & Omnichannel: Instead of chasing the latest tech trends, Kate advises businesses to define their strategic goals first—then leverage AI, AR, and other innovations to enhance the customer experience. Quotes from the Episode: 💬 "Omnichannel isn’t just about being everywhere; it’s about creating seamless bridges between every touchpoint a customer interacts with." – Kate MacCabe 💬 "Companies that truly listen to their users—through qualitative and quantitative insights—are the ones that thrive in today’s competitive landscape." – Kate MacCabe Resources & Links: 🔗 Learn more about Flywheel Strategy 🔗 Connect with Kate MacCabe on LinkedIn 🔗 Explore UserTesting for customer insights for marketers…

RECO12

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Sarjan koti•Feed

An Addiction Recovery Lunch-hour Speaker Meeting. A new guest speaker with at least 1 year sobriety from any addiction, and who is actively working in recovery, will speak for 25 minutes each week on a specific recovery topic. This will be followed by a moderated 25 minute Q & A session from the live audience. The live speaker meetings will be held on Zoom each Friday at 10:00 AM Pacific time. To attend the live recordings and have the opportunity of asking questions of the guest, please send an email to reco12pod@gmail.com and request to get on the invitation list. To become a Reco12 Spearhead and support this mission, please consider subscribing at https://www.buzzsprout.com/1117700/support . All aspects of recovery will be covered, including but not limited to: Steps, Blessings of Recovery, Relapse Prevention, Sponsoring, Specific aspects of recovery, What to do if I relapse, etc. We invite each guest speaker to seek guidance so they can reflect the light they have been given in order to inspire hope, meaning, growth and worth in each of us, the listening audience.

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#Justin B #Addiction #Speaker Meeting #Alcoholics Anonymous #Sexaholics Anonymous #Overeaters Anonymous #God #Recovery #Hope #Prayer #Fitness #Addiction Recovery #Big Book #Religion #Podcasting Education #Self-Improvement #Mental Health #12 Steps

RECO12

30 subscribers

updated päivä sitten

Jaa

Sarjan koti•Feed

337 jaksoa

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