))
Leigh Hopwood - CCMA - CX From The Buyer's Perspective
Manage episode 428318120 series 3561395
Sisällön tarjoaa Mark Hillary and Peter Ryan, Mark Hillary, and Peter Ryan. Mark Hillary and Peter Ryan, Mark Hillary, and Peter Ryan tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Leigh Hopwood is the CEO of CCMA (Call Centre Management Association) and Chair of the European Customer Contact Alliance. She is based in London, UK.
Peter recently attended a CCMA event in Manchester focused on the buy-side - the companies that need to create their own CX team or buy in expertise from a specialist BPO. He called Leigh to talk about the event and to discuess what buyers are really looking for when they are in the market for CX and BPO services...
337 jaksoa
Jaa
