Power of NICHE and Learning from MISTAKES | Jessica Serna of @mycurlyadventures (ep.84)

Everyday Badassery

If you want tips to grow as a travel creator from one of the biggest travel creators out there, start by learning from her mistakes.

Meet Jessica Serna, the powerhouse behind My Curly Adventures.

Jessica has built an impressive brand with over half a million followers on TikTok, a quarter-million on Instagram, and has established herself as a blogger, YouTuber, author, and TED Talk speaker.

In this episode, we discussed her growth as a travel creator, and there are three key messages to take away: niche, authenticity, and diversification.

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Learn more: https://bit.ly/EVERYDAYBADASSERY

🎥 The entire VIDEO playlist: https://bit.ly/EVERYDAYBADASSERYPODCAST

🎧 The entire AUDIO playlist: https://open.spotify.com/show/6kf57LbeeCgXYHMnd0ypIf

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🙋🏻‍♀️ Let’s CONNECT!

Instagram: http://www.instagram.com/christinelozada

Facebook: https://www.facebook.com/christinelozada

Twitter: http://twitter.com/christinelozada

Pinterest: http://www.pinterest.com/christinelozada

Tiktok https://www.tiktok.com/@heychristinelozada

🥳 Connect with Jessica

• Website: https://www.mycurlyadventures.com
• Instagram: https://www.instagram.com/mycurlyadventures_
• Facebook: https://www.facebook.com/mycurlyadventures
• Linkedin: https://www.linkedin.com/mycurlyadventures/
• Twitter: https://www.twitter.com/curlyadventures
• Youtube: https://www.youtube.com/c/mycurlyadventures
• Other: https://www.tiktok.com/@mycurlyadventures

💥 ABOUT THE PODCAST
Inspirational stories to help you be just 1% more badass than you were yesterday. Our BIG badass moments in life are made possible by the culmination of our SMALL badass moments. I keep it REAL. Made with love.

Learn more: https://bit.ly/EVERYDAYBADASSERY

#travelpodcast #badassery #inspiration

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⏰ WHAT’S IN THIS VIDEO

0:00 What’s in this episode

3:45 Power of niche

5:29 The place you are at NOW is the perfect travel content destination

10:55 Be careful about giveaways

17:55 Niche then niche then niche again

23:30 Don’t just choose and create for just one platform

28:00 The algorithm

32:00 How she thinks about short vs. long form content

34:39 Mindset on social media

38:27 Vitality