Howard Partridge: From Welfare to living the "American Dream"

Orlando Business Podcast with Eric English

Howard’s story is truly one of rags to riches. He went from a boy in a leaky house in Mobile, Alabama to spending time at the beach while his multi-million-dollar company operates in his absence. His journey is one of ambition, taking risks, having some failures, learning along the way, and then teaching others how to succeed and fulfil their purpose.

A turning point for Howard was when he read Michael Gerber’s E-Myth. He rescued his failing business by creating and implementing systems. He went on to become a systems expert, and for over 20 years now he has been helping others succeed through his training and coaching.

Howard teaches small business owners to develop systems in each of the following areas:

• Leadership – includes communicating your visions, goal setting, planning
• Marketing – what you do to attract prospects
• Sales – what you do to convert prospects
• Operations/Service – what you do to serve your clients, members, etc.
• Tracking – keeping track of finances

Howard believes a business is only a vehicle for helping you achieve your personal life goals and purpose, so it’s critical that you know your purpose and let it motivate you to systematize your business so that it can fuel your true calling.

He eventually met and became friends with Michael Gerber. He had the privilege of introducing Michael at his 80th birthday party.

Howard also crossed paths with Zig Ziglar, and they joined forces. Today Howard works as executive vice president of Training Operations for Ziglar Inc. and as Ziglar’s Exclusive Small Business Coach.

A strong believer in positive thinking, Howard shares some tips for getting back on track when you fall into “stinkin’ thinkin”:

• Remind yourself of the truth that “God don’t make no junk” and that you have a purpose to fulfill
• Listen to a motivational talk
• Read scripture – put the pure, powerful, and positive in your mind everyday
• Surround yourself with amazing people
• Listen to worship music
• Be aware of your thoughts and combat negativity with the truth

In today’s episode, you’ll learn:

• About Howard’s journey to success
• The backstory behind Howard’s relationship with Zig Ziglar and Zigler Inc.
• About Ziglar’s Wheel of Life
• About the book Howard is currently writing, The Number One Reason Businesses Don’t Grow. (Spoiler: it’s FTI -- failure to implement)
• The most powerful lessons Howard learned from Zig
• Why Howard spends most of his time and energy today on mentoring others

Connect with Howard:
HowardPartridge.com

Mentioned in this episode:
The E-Myth Revisited by Michael E. Gerber
The Five Secrets of a Phenomenal Business by Howard Partridge
The Power of Community by Howard Partridge
Ellen Rohr, Financial Systems Expert

Quotes
The secret to a business is the system.

Everything rises or falls on leadership.

You can change what you are and who you are by changing what goes into your mind.

It all comes back to what you truly believe.

If you want to be successful faster, double your rate of failure.

Success is defined by becoming the person you were created to be.

Put the pure, powerful, and positive in your mind every day.