It's a Trap! (a.k.a. "My CEO LOVES Customer Success")

Psychology of Customer Success

Are You Falling for This Common Misconception About Your CEO's Support for Customer Success?

Many customer success leaders believe their CEOs fully support customer success just because they say they do.
But what if this belief is based on a misunderstanding?

This episode dives into the dangers of assuming your CEO's initial enthusiasm equates to ongoing support and how this can lead to the unexpected loss of your CS department.
BY THE TIME YOU FINISH LISTENING, YOU'LL DISCOVER:

• How cognitive biases like hyperbolic discounting and ambiguity aversion can lead to underinvestment in customer success.
• Psychological tools to counteract those cognitive biases (including one that's ethically questionable)
• Practical strategies to continuously demonstrate the value of customer success to the C-suite and secure their buy-in.
• 
  

Don't let assumptions derail your customer success efforts.
Tune in to learn how to ensure your CEO's support translates into real investment and long-term success.
Links:
Verified Outcomes Presentation - check out this slide in particular
Article on Ebitda
Linkedin Post on Article for context
Priming

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