Artwork

Sisällön tarjoaa Alex Lopes and Jeffrey Vocell. Alex Lopes and Jeffrey Vocell tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.
Player FM - Podcast-sovellus
Siirry offline-tilaan Player FM avulla!

Managing Stakeholder Relationships with Jasmine Jaume, Director of Product Marketing, Support & Platform at Intercom

34:22
 
Jaa
 

Manage episode 292324857 series 2815424
Sisällön tarjoaa Alex Lopes and Jeffrey Vocell. Alex Lopes and Jeffrey Vocell tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Connect with Jasmine on LinkedIn.
Join Jasmine on Sharebird.

Questions covered in this episode:

  1. Tell me about your career path to becoming a PMM.
  2. So you work in one group with multiple PMMs- How do ensure you're telling stories that are aligned?
  3. Do these stories align to your personas and differ based on seniority or segment you sell into?
  4. How have you successfully built relationships across teams? Or what are some secrets you've seen work well?
  5. What’s one nuance about Stakeholder Management that you only know now because you understand it deeply?
  6. Question from your AMA: Responsibility without the authority - that seems to be the position of quite a few Product marketers. How do you manage people who don't necessarily report into you?
  7. How do you get your team, and other teams, to align around customer priorities?
  8. What's been one time where a launch or a campaign didn't go to plan? How did you work with stakeholders to fix that?
  9. How have you built deep and productive relationships with product and proven your value?
  10. What's your outlook on the career of product marketing? Is it a good place to be?
  continue reading

89 jaksoa

Artwork
iconJaa
 
Manage episode 292324857 series 2815424
Sisällön tarjoaa Alex Lopes and Jeffrey Vocell. Alex Lopes and Jeffrey Vocell tai sen podcast-alustan kumppani lataa ja toimittaa kaiken podcast-sisällön, mukaan lukien jaksot, grafiikat ja podcast-kuvaukset. Jos uskot jonkun käyttävän tekijänoikeudella suojattua teostasi ilman lupaasi, voit seurata tässä https://fi.player.fm/legal kuvattua prosessia.

Connect with Jasmine on LinkedIn.
Join Jasmine on Sharebird.

Questions covered in this episode:

  1. Tell me about your career path to becoming a PMM.
  2. So you work in one group with multiple PMMs- How do ensure you're telling stories that are aligned?
  3. Do these stories align to your personas and differ based on seniority or segment you sell into?
  4. How have you successfully built relationships across teams? Or what are some secrets you've seen work well?
  5. What’s one nuance about Stakeholder Management that you only know now because you understand it deeply?
  6. Question from your AMA: Responsibility without the authority - that seems to be the position of quite a few Product marketers. How do you manage people who don't necessarily report into you?
  7. How do you get your team, and other teams, to align around customer priorities?
  8. What's been one time where a launch or a campaign didn't go to plan? How did you work with stakeholders to fix that?
  9. How have you built deep and productive relationships with product and proven your value?
  10. What's your outlook on the career of product marketing? Is it a good place to be?
  continue reading

89 jaksoa

Todos os episódios

×
 
Loading …

Tervetuloa Player FM:n!

Player FM skannaa verkkoa löytääkseen korkealaatuisia podcasteja, joista voit nauttia juuri nyt. Se on paras podcast-sovellus ja toimii Androidilla, iPhonela, ja verkossa. Rekisteröidy sykronoidaksesi tilaukset laitteiden välillä.

 

Pikakäyttöopas