013: Building a $40M Company in Public with Obvi Founder Ronak Shah

Ten Years In The Making

After working for a marketing agency and helping many companies scale to 7 and 8-figures, Ronak Shah realized he had the blueprint to building a successful brand. So, he decided to launch a company of his own.

That company is Obvi, a collagen-focused supplement brand that he co-founded with two of his best friends, and grew to $40M in revenue in less than 4 years.

Today, we dive into Ronak’s mindset, routine and daily scheduling advice for juggling the many demands of being an 8-figure founder.

You’ll also hear about the value of building in public, simple strategies for impactful content creation at scale, and how to grow a beneficial network by offering everything and expecting nothing.

Key Takeaways with Ronak Shah

• Ronak's leap of faith from working at Deloitte to joining a start-up supplement brand.
• The chance moments that can change your career trajectory.
• Attracting qualified employees by building in public and being transparent with your financials.
• The lessons around disruption Ronak followed to build Obvi to a $40M company.
• Why Ronak believes in building in public.
• How to shift away from the "salary mindset" when hiring employees to be less concerned about how much you’re paying.
• How can founders create a network of influential people?
• The most underrated social media KPI that most founders aren’t tracking.
• The future benefit of offering no-strings-attached value to your network.
• The biggest mistake Ronak sees from people using content creation to build their businesses.
• A simple five-step format for creating multiple build-in-public videos in under two hours.
• The single most important factor to winning on social
• A powerful tactic for getting sh*t done!
• How can you vet inbound leads to prioritize the ones that will benefit you the most?
• What are some of the best overlooked D2C tech tools right now?

Want the Full Show Notes?

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