Parhaat Kenneth Foreman Podcastit (2024)

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Episode 119: The art of communication with Ishbel Smith 42:48

6d ago42:48

42:48

"Stories are a blend of information and emotion" It's breakfast on day two at the Scottish Fundraising Conference and we're joined by Ishbel Smith to talk through the power and importance of storytelling in everything we do. Thanks to her experience as a commercial litigator turned third-sector consultant, we've got competitive debating on the worl…

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Episode 118: The price of everything, the value of nothing with Scottish Fundraising Conference plenary speaker Anna Fowlie 34:09

6d ago34:09

34:09

"We need to talk about what goes wrong so we can learn" Anna Fowlie, the CEO of the SCVO took to the stage on Wednesday morning in Glasgow, kicking off day two of the Scottish Fundraising Conference. We caught up with her the night before to talk through her journey to the plenary stage. We found a passion for mediaeval Islamic and European art and…

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162. How to get the result you really want, with Rob Woods and Ben Swart 25:49

12d ago25:49

25:49

How do you get the result you really want for your fundraising project or campaign? How can you increase your chances of achieving your outcome when things are not working? We all get stuck sometimes! When this happens, it pays to change our approach. To help you get ideas Rob and Ben share three stories of charities who solved very difficult probl…

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161. Starting a new project or side hustle, with Kenneth Foreman and James Wright 34:53

1M ago34:53

34:53

Starting a new project or side hustle, and keeping it going, isn’t easy. Kenneth Foreman and James Wright are both busy fundraisers and in their spare time for the past seven years, they have created the excellent Do More Good podcast. In this episode Rob hears why and how they got started, ideas that have inspired them and lessons they’ve learned.…

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160. How to convince corporate partners of your value, with Ben Swart and Rob Woods 41:44

2M ago41:44

41:44

How do you convince companies that partnering with your charity is valuable to them too? Good corporate fundraisers have always known that the best charity partnerships are genuinely win/win. But not all companies understand this, which is a major reason they may be reluctant to consider a partnership, or to give more. How can you help them see it,…

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Episode 117: Mobilising Movements with Esther Foreman 43:40

2M ago43:40

43:40

"Think Big, Get Shit Done, Have Fun" Esther Foreman has spent 20 years in the social-good space, time spent running award-winning campaigns, supporting enterprise and building teams. Her career went from Doctors without Borders, Shelter, Help the Aged and Mencap to the Social Change Agency, where she supports over 600 organisations to grow, innovat…

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159. Influencing your colleagues, with Paul McKenzie 37:26

2M ago37:26

37:26

Many of the most difficult challenges for fundraisers involve influencing your colleagues. Whether it's persuading someone in another team to support your idea or getting your proposal signed off by your Chief Exec, it can feel like an uphill struggle. For practical ideas and plenty of encouragement, I was excited to talk to the always-inspiring Pa…

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Episode 116: Are you an Artist, a Manager or an Entrepreneur with Rob Woods 1:13:01

3M ago1:13:01

1:13:01

Our guest on the podcast this week has worked in fundraising since the year 2000. If you can find a fundraising trainer more passionate and purpose-driven about the sector, we’re yet to find them. His business, Brightspot Fundraising, has helped thousands of individuals to unlock their potential in fundraising. Offering a series of expertly constru…

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158. Engage your community with a podcast, with Stephanie Fuller and Adam Zmith 34:14

3M ago34:14

34:14

Have you ever thought about creating a podcast to engage your community? This time we look at an award-winning podcast, The Log Books, which has run for three successful seasons. Rob talks to Stephanie Fuller, CEO of Switchboard and Adam Zmith from Aunt Nell, who collaborated to create the show. We explore why and how they made it, how it helps the…

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157. What Major Donors Want, Tom Hall Part 2 23:25

4M ago23:25

23:25

In our second interview with the experienced philanthropy advisor Tom Hall, we share a fundamental element that most wealthy philanthropists are looking for when deciding whether to make a major gift. Tom is Managing Director, Global Head of Social Impact and Philanthropy at UBS and over the last ten years he has had conversations with more than 40…

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156. Philanthropy advisor’s insight on how to attract major donors, with Tom Hall 27:54

4M ago27:54

27:54

What do wealthy donors most prize when they weigh up whether to make a major investment in a charity? In 10 years as a philanthropy advisor at UBS bank, Tom Hall has had conversations about philanthropy with more than 4000 wealthy people, and he has witnessed a vast number of major gifts. This opportunity has given him precious insight into their p…

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155. Inspiring your corporate partners, with Chris Salt 29:12

5M ago29:12

29:12

One of the best ways to grow fundraising income is to find ways to add value to relationships with supporters and partners. This makes sense in theory, but how do you do it in practice, and with consistency, especially if your resources are limited? Events can be very effective! Though many charities use them to raise funds directly, it is less com…

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154. More ways to make Wow Moments, with Rob Woods and Ben Swart 29:19

6M ago29:19

29:19

There are many ways to deepen relationships with people who care about your good cause. At Bright Spot, one of our favourites is to create Wow Moments - something that makes them feel great or helps them connect with your charity at a deeper level compared to what most would expect. Sometimes this involves a creative, ambitious approach that other …

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153. Using focus to grow fundraising, with Rob Woods and Ben Swart 30:14

7M ago30:14

30:14

When you concentrate more effort developing relationships with a relatively small number of supporters or corporate partners with high potential, it becomes much easier to grow high value income. We’ve also found that although this idea makes sense to many people in theory, it can be hard to apply in practice. So what can you do to overcome the var…

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152. Spotting opportunities to add value, with Rob Woods and Ben Swart 32:52

7M ago32:52

32:52

An effective way to grow fundraising income is to add value to relationships with high value supporters. But how do find ways to do it? One approach is to start looking at your existing resources differently. When you ask yourself what potential assets you could make use of, rather than what is difficult for your charity; and what you can give (to …

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Episode 115: Delving into the world of CSR/ESG with Kerry McNally 35:35

7M ago35:35

35:35

"You don't operate as a company in a bubble." A high-brow start to the show this week with a mention on PMQs before we dive into CSR, ESG and DB. Then it's Downing Street to Guatemala, making good decisions and learning on the job. We're joined by Kerry McNally, Group Head of Communities at Flutter Entertainment, to talk through what Corporate Soci…

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Episode 114: Crime, gangs and violence to leading Criminal Justice work at Causeway. The importance of lived experience with Stu Otten. 1:05:22

7M ago1:05:22

1:05:22

"If you've done the crime then you do the time." Jimbo delivers a thank you to our Patreon supporter, Jeremy through his new monochrome webcam and Kenneth dreams of a trip to Turkey. Then it's over to our guest Stu to talk about his work fighting modern slavery and the rollercoaster route which got him there. From a Liverpool council estate to a we…

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151. Game-changing grants from trusts – 4 keys, with Caroline Danks 35:33

7M ago35:33

35:33

What can fundraisers do to increase our chances of securing large, multi-year donations from trusts and charitable foundations? Rob was delighted to talk to Caroline Danks, a wise fundraiser with 20 years’ experience of working with Trusts and Foundations. In the last two years, three different charities she’s worked with have received six-figure, …

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Episode 113: Fundraising Megatrends with Chris Innes 43:36

8M ago43:36

43:36

"Organising a Careers Fair to find a job for myself." Tired from the hotel gym, Kenneth lets our guest do the heavy lifting as we discuss the megatrends which have impacted the fundraising environment. Confirmed BDIF, Chris Innes, joins us to talk through the findings from the IFL Forum which immediately preceded the IFC. Expect to tick the permacr…

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150. High Value Fundraising using LinkedIn, with Michelle Benson 37:38

8M ago37:38

37:38

One greatly under-estimated tool for building relationships with potential funders, corporate partners and major donors, is LinkedIn. But what’s the most effective approach? Rob was delighted to talk to fundraising and LinkedIn expert Michelle Benson. After many years as a fundraiser and grant giver, Michelle has found that most fundraisers are fai…

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149. How to succeed in a tough fundraising environment, with Grant Leboff 41:05

8M ago41:05

41:05

There are plenty of factors that make fundraising difficult at the moment. Whether it’s the cost of living crisis, the pace of change, the sense of political chaos, shorter attention spans etc…it’s true that connecting with people who care about your cause can feel harder than ever. So what can we do to defy the odds and achieve great fundraising r…

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148. How to smash silos, Part 2, with Joe Jenkins 37:36

9M ago37:36

37:36

Is silo working inevitable in charities? Or is it possible to create a culture where it’s the norm for the different teams to proactively help each other, so that efforts combine to make a bigger difference? This is the second part of Rob’s interview about integrated working with the brilliant Joe Jenkins. They build on the Team of Teams concept fr…

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147. How to smash silos, with Joe Jenkins 38:39

9M ago38:39

38:39

One of the biggest sources of stress for people working in charities is conflict between teams. Many find that however committed they are, and however hard they work, the default structure and culture often hamper genuine cooperation and progress toward a common goal. Given how difficult this problem can be, Rob was thrilled to talk to Joe Jenkins,…

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146. Three More Key Listens, with Ben Swart and Rob Woods 33:30

9M ago33:30

33:30

Rob is again joined by Bright Spot colleague and fellow fundraising trainer Ben Swart to talk about some of the episodes that most inspired us in 2023. Our discussion of fundraising ideas and examples includes: how to ace your event or media appeal (ie what content makes all the difference to results); ways to beat the Curse of Knowledge – and how …

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Episode 112: A better approach to resilience with Helena Sharpstone 37:21

9M ago37:21

37:21

"Targets, nasty people and shoulder pads" Kenneth has spent all his pocket money in the IFC tuck shop before we meet Helena Sharpstone (the only one on the internet) for a delightful conversation through her career, including her start in sales, an extended honeymoon period in non-profits and why she's investing her own pocket money in chilli plant…

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Episode 111: Revolutionary times with Erica Chenoweth 37:39

9M ago37:39

37:39

"We're in revolutionary times" Kenneth and James flashed their access all areas passes to sneak backstage at IFC. They managed to grab a seat in the Press Room for a conversation between two big-hitters, Bill Toliver and Erica Chenoweth before the latter takes to the big stage for their plenary speech. They dive straight in talking people power; re…

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145. Three Inspiring Listens, with Ben Swart and Rob Woods 37:01

10M ago37:01

37:01

If you’d like practical lessons and a bunch of encouraging stories from our fundraising podcast in 2023, or you’d like tips on what to listen to next, we recorded this special episode for you! Rob is joined by Bright Spot colleague and fellow fundraising trainer Ben Swart for this round up of our podcasting year. They pull out key insights from som…

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144. Lessons from a successful capital campaign, with Steph Pisharody 38:38

10M ago38:38

38:38

This time we’re looking at capital campaigns and appeals, and in particular how to make them work if the charity you work for is relatively small. Successful appeals are not an easy undertaking for any charity, but there are at least examples of various famous appeals by well-known charities in books about fundraising. Given how many smaller charit…

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143. How to smash a media appeal, with Sally Flatman 33:56

11M ago33:56

33:56

Just occasionally we (hopefully) have a bigger opportunity to reach more people and raise money. Whether it’s being chosen for a media appeal that reaches thousands or millions; or the chance to tell your charity story at an event in front of hundreds of people…there are a few moments when the fundraising rewards can be HUGE…if we get it right. So …

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Episode 110: Our reaction to the Uncharitable movie at IFC2023 28:03

11M ago28:03

28:03

"People like their charity workers poor." We head to the bar at the International Fundraising Congress, and the corner marked 'Dull' for a conversation with Peter and Tash from DTV delving deep into the latest film release - Uncharitable. It's a feature-length movie building on Dan Pallotta's TED Talk, you know the one. We begin with dreams of bein…

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Episode 109: Live from IFC 2023 1:35:44

11M ago1:35:44

1:35:44

We kick this episode off with the revelation that people actually listen before we dive into the International Fundraising Congress 2023. We’re breaking down power and mobilising communities; we’re segmenting audience data and throwing paper at delegates; we’re trimming down the menu, ordering pastries with egg and bribing people into interviews wi…

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142. Precious! How to get and keep your supporters’ attention, with Grant Leboff 36:40

11M ago36:40

36:40

Changes in technology over the last three decades mean our supporters’ now have less time, and more demands on their attention, than at any point in history. This makes it tougher than ever to deepen relationships with people who care about our cause. In this environment, what can we do to create effective marketing and communications? To better un…

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141. Winning a £1m partnership for our small charity, (from the archive) with Pippa Hind-Walsh 34:39

12M ago34:39

34:39

Many charities see the advantages of creating strategic, long-term partnerships with companies, rather than applying for those intensely competitive Charity of the Year partnerships. But how do you initially approach companies where there is a good fit? Even after you get that first meeting, how do you inspire them to want to partner? And how do yo…

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140. Fundraising for Unpopular Causes, with Sarah Jane O’Neill 33:04

12M ago33:04

33:04

Some types of cause are less popular than others. If your charity is relatively less attractive to many people, what can you do to raise funds successfully? Rob talks to the experienced major gift fundraiser, Sarah Jane O’Neill, about things you can do to raise funds in spite of the challenges, whatever cause you serve. They share tips, practical t…

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Recap! Episode 43: Live from IFC 2019 1:03:30

1y ago1:03:30

1:03:30

We're heading back to the International Fundraising Congress in Noordwijk, so it felt like a good time to get all nostalgic over our previous episode from the Netherlands back in 2019. We're just as excited this year and looking forward to bringing you some epiosdes from the 2023 Congress in a couple of weeks. --- "I am a recovering fundraiser" The…

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139. Generating major gifts momentum (from the archive) with Paul Davies 25:54

1y ago25:54

25:54

What can you do to build warm, generous relationships with High Net Worth individuals who care about your cause? Rob talks to Paul Davies, who at the time worked for an orchestra and charity named Manchester Camerata. Paul explains a range of ideas from the Major Gifts Mastery Programme that he used to transform his results, including: what he focu…

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Episode 108: What to expect at IFC 2023 with Willeke Van Rijn 56:29

1y ago56:29

56:29

"It's a community coming together" James and Kenneth struggle to contain their excitement around the upcoming International Fundraising Congress, mainly due to the prospect of dressing up as their hometown myths and legends. Fortunately they are joined by CEO of The Resource Alliance, Willeke Van Rijn to bring some sense (and a sense of health and …

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138. Doing things differently, with Ben Akers 31:11

1y ago31:11

31:11

In just four years, the small UK charity Talk Club has grown rapidly, making an ever bigger difference to the community it serves. There are now 78 talk clubs where men can talk, listen and improve their mental fitness. In this episode Ben Akers (Joint CEO) and Rob Woods discuss the innovative approach that has helped achieve this growth. An import…

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137. Influencing colleagues, (from the archive), with Ben Swart 35:28

1y ago35:28

35:28

One of the most difficult challenges for many fundraisers is encouraging colleagues see things from the supporter or partners’ point of view, and to want to do things that would deepen relationships with those supporters and help grow income. And in corporate partnerships fundraising, excellent partnerships are never possible if they’re solely driv…

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136. AI and fundraising - tips, ideas, ethics, with Emily Casson 27:54

1y ago27:54

27:54

Artificial intelligence / AI is here to stay and it’s transforming the way many sectors do business. In this episode we explore what difference AI is already making to fundraising, and what do we need to be aware of? The very experienced digital fundraiser, Emily Casson gave a fascinating talk at Bright Spot’s summer Breakfast Club for Fundraising …

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Episode 107: Previewing the Scottish Conference with Gerald Richards 53:36

1y ago53:36

53:36

"We don't give enough kudos to fundraisers" To reduce our FOMO from missing the Scottish Fundraising Conference this year we talked to the host of the Awards Ceremony for his thoughts on the sessions, his love of conferences and how he manages not to cry when presenting the oscars. Kenneth talks us through his travel itinerary, James dresses for th…

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135. The value of failure, and how to find it, with Richard Turner 19:13

1y ago19:13

19:13

In this episode we look at failure, and why embracing it has a powerful effect on your results. To understand this in the context of fundraising and a charity’s effectiveness, I was delighted to talk to Richard Turner, Director of Fundraising at the international development charity, Solar Aid. For many years Richard and his colleagues have been de…

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Episode 106: Live from IWITOT 2022 55:31

1y ago55:31

55:31

"Who doesn't love an alpaca?" We bagged ourselves an invitation for one of the best afternoons of the year at Holborn Studios in London - IWITOT or 'I Wish I’d Thought Of That' were celebrating their tenth birthday so we snuck along to share the celebrations and some of the presentations. Joanna and Meredith from SOFII (2:40) Claire McMinn Presenta…

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Episode 105: Applications open for Kenneth's Personal Assistant 14:34

1y ago14:34

14:34

"If money were no object, I'd have a personal assistant" We’re checking in after a couple of great episodes, reflecting on Alex and Karen whilst also sharing a couple of secrets from behind the scenes at Do More Good HQ. We’re transported back to car journeys in the eighties by the background music before James makes his second pitch for a ban on t…

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134. Attracting new corporate partners, with Laura Webb (From the Archive) 26:14

1y ago26:14

26:14

If your charity aims to win and grow corporate partnerships, then one important asset is a proposition or first step that’s both easy to understand and genuinely enticing to companies. This isn’t easy, so I was really interested to hear how Laura Webb approached it for Leeds Hospitals Charity. In mid-September 2020, she got inspired by the brillian…

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Episode 104: Karen Tyrell on society's complicated relationship with alcohol 51:28

1y ago51:28

51:28

"Prisons are like a miniature universe" This week we’re joined by the CEO of Drinkaware, Karen Tyrell, to talk through her career - from cell rooms to the boardroom. We get into society’s complicated relationship with alcohol and managing the organisation’s relationship with big business. We kick off this week by revealing the fastest parkruns in t…

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133. The Top 20% Rule for growing Individual Giving results, with Craig Linton 30:46

1+ y ago30:46

30:46

The 80/20 Principle states that results will never be evenly distributed. A minority of your donors have the potential to give much more than the majority. Of course, many charities treat major donors differently, but we’ve found that within a file of individual donors giving at lower levels (or event participants), The 80/20 Principle still holds …

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Episode 103: Crafting the perfect email with Alex Fearon 54:25

1+ y ago54:25

54:25

"Everyone doing really well, invests in email" Bringing her Geordie-South-African accent to the show is Alex Fearon, the third sector’s email guru. She puts up with some chat about Kenneth’s new role and politely doesn’t mention that James has come dressed as a 20-year-old pop star before delving into the dark arts of email. We hear about starting …

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Episode 102: Back face to face for fifteen minutes 14:56

1+ y ago14:56

14:56

"Eau du Podcast." The bromance vehicle is back on track with a teaser episode for another run of shows. The boys return to Chapter 72 on Bermondsey Street - face to face for the first time in years. After a recharge of the batteries we cover a Wayne Murray love-in, the death of social media, expensive wrapping paper and a plea for content. We revie…

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132. Winning multiple corporate partners, with Cara Hoofe and Sabrina Nixon 31:46

1+ y ago31:46

31:46

Corporate partnerships can make a huge impact on not only your fundraising, but also your mission directly. One of the valuable things they often bring is far greater reach to key audiences than a charity would achieve on its own. Clearly this effect is multiplied if you build not one, but many partnerships, and especially if they are all in a cate…

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