352: Discover DeKalb's Podcast Development Journey with James Tsismanakis

Destination Marketing Podcast

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Today's episode of The Destination Marketing Podcast is a conversation with James Tsismanakis, the Executive Director of Discover DeKalb. After discussing his background in tourism, James highlights how DeKalb has been using podcasting as a marketing tool for his destination to promote economic development, arts, culture and festivals. He tells the story of how a former student got him hooked on podcasting and reveals the successes, challenges and lessons he's learned while developing his destination's podcast.

"So a lot of it is really when we start hearing that it was a good show hearing, 'I saw you on the show', hearing, 'oh, you got a big ego because, you know, you're on the podcast all the time and it's always video'. You know, that starts to say you're doing something right, I think." - James Tsismanakis

Discover DeKalb

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The Destination Marketing Podcast is a part of the Destination Marketing Podcast Network. It is hosted by Adam Stoker and produced by Relic. If you are interested in any of Relic’s services, please email adam@relicagency.com or visit www.relicagency.com.

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