Aerospace Engineer Turned Nike Shoe Engineer With Aaron Hankins:

Enemy Within You

In 2016, I was part of an intensive online workshop named the altMBA. It was expensive, it was intense, and I met people who felt the same way I did about goals and dreams they wanted to make a reality. Some of these people have become dear friends of mine.

The workshop was created by Seth Godin and his team.

If you don’t know who Seth is, he’s an author of 19 bestselling books — yes, you heard, right. 19 bestselling books. Some of his books include The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It’s Your Turn (And It’s Always Your Turn). He’s a marketing genius and he’s been in the game for a very long time.

What do Seth and altMBA have to do with this episode?

They both provide the context of how I met today’s featured guest, Aaron Hankins.

Aaron is an R&D Process Engineer for the world-renowned brand, Nike.

He was born and raised in Philadelphia. After receiving a Bachelor’s degree in Mechanical Engineering from Drexel University, he spent the next 17 years working for a slew of companies, most of which were in the Aerospace industry.

How does an Aerospace Engineer go from manufacturing missiles for the military to helping create Nike shoes that are worn throughout the globe?

That’s precisely what this episode will unpack for you today.

Aaron’s journey to Nike is full of inspiration, paradigm shifts, and actionable advice that will help you get closer to achieving a goal or dream you’ve yet to make a reality.

Side note: We had a few technical difficulties during the interview, so the quality isn’t the greatest but the content is worth listening to.

Enjoy the interview with the inspirational Aaron Hankins.

Note: Useful links can be found here.

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