Harnessing the Power of Local Networks: The Inspiring Journey of Jen Maseda and She's Local

Stop Shoulding All Over Yourself

Ever wondered how to transform a setback into a force for change? Our latest conversation with Jen Maseda, the woman behind She's Local, is proof that passion can fuel reinvention. She's Local is all about creating hyperlocal experiences, fostering connections between women in the same communities through affordable and relevant conferences. Jen opens up about her own journey, turning job loss into an opportunity to create this empowering platform.
During our conversation, we discuss the first hyper-local conference, Metro West, and Jen shares her commitment to curate experiences that empower women. We delve into the shift in energy when attendees transform from mere spectators to ardent supporters of the speakers, emphasizing the potential impact of such setups. We also explore the challenges and rewards of organizing such events and the power of resilience in this journey.
The episode rounds off with an enlightening discourse on brand control, networking, and mission-driven risk-taking. We reflect on the challenges of maintaining control while scaling a brand, the perks of local networking, and the audacity required to be a purpose-driven risk-taker. We even touch on how anger can serve as a potent motivator and the struggles of maintaining control as a business scales up. So tune into this power-packed episode, and get ready to be inspired as we explore the entrepreneurial journey through the lens of this inspiring community creator, Jen Maseda.

CONNECT WITH ME MORE AT:
http://www.stopshoulding.me
https://www.instagram.com/minessa.konecky/

🎵 Thank you to Karacter for allowing me to use Telepathy (2005) in my intro.
This is one of my favorite albums of all time.
👉 Check it out: https://karacter.bandcamp.com/album/karacter

Luvut

1. Harnessing the Power of Local Networks: The Inspiring Journey of Jen Maseda and She's Local (00:00:00)

2. Creating Local Relationships (00:00:11)

3. Growing a Visionary Organization (00:12:04)

4. Brand Control and Building a Network (00:20:56)

5. Embracing Mission-Driven Risk-Taking (00:34:24)